PROS

Director of Public Relations

PROS Houston, TX
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Nelson Acosta

Nelson Acosta

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DIRECTOR, PUBLIC RELATIONS


PROS seeks a Director, Public Relations to define and lead all aspects of the company’s global Media Relations function.


This is a senior level individual who can collaborate with internal and external stakeholders to help define media relations strategies, plans, and tactics that further align global Media Relations with PROS aggressive corporate vision and strategy.


This role is essential to delivering on the company growth strategies by up leveling and driving the PROS brand globally in the fast-paced Sales Technology/Digital Commerce/Digital Transformation/AI market segments in a manner that prioritizes brand differentiation, market relevancy, and customer success.


The ideal candidate will have demonstrated success defining a global strategy and platform for media engagement plus strategies to optimize news pipeline, avenues for storytelling, and opportunities to showcase leadership through rich media opportunities, awards, customer projects and speaking engagements.


This individual will work closely with internal and external stakeholders to find or build the requisite compelling content required to fuel ongoing activity that showcases PROS perspective through a variety of channels.


You will leverage strong negotiation and strategic thinking skills in addition to a high level of attention to detail to successfully fulfill the objectives of this role.


THE COMPANY - PROS:

PROS Holdings, Inc. (NYSE: PRO) is leading the shift to modern commerce, helping competitive enterprises create a personalized and frictionless experience for their customers. Powered with Dynamic Pricing Science, PROS solutions make it possible for companies to price, configure and sell their products and services with speed, precision and consistency across all sales channels. Our customers lead their markets across more than 10 sectors, and benefit from 30 years of accumulated knowledge and data science infused into our purpose-built solutions. PROS drives more than 200 million prices and 1.7 billion forecasts every day for enterprises in more than 30 industries around the globe. Our mission is to help companies and the people who work for them outperform. To learn more, visit pros.com.


A DAY IN THE LIFE OF THE DIRECTOR, PUBLIC RELATIONS - ABOUT THE ROLE:

  • Drive global media relations programs strategy and execution, with respect to Tech/Business Tech/Vertical press.
  • Define and execute to global media relations planning, day-to-day global activities.
  • Manage all aspects of external agency teams
  • Participate in the ongoing development and oversight of the PROS PR plan, content and assets required to sustain ongoing commentary and content in the company’s core counties and support relevant ad-hoc opportunities.
  • Contribute corporate Storytelling initiatives as an output of the PROS thought leadership platform.
  • Define and drive the company’s Speakers Bureau as an output of the PROS thought leadership platform.
  • Own the PR component of Customer Success; work with the Customer Success team and Marketing to identify and cultivate appropriate customer references to support the global thought leadership platform.
  • Contribute to Owned channels strategy in a manner that best leverages global Media Relations strategy and content.
  • Define and execute monthly, quarterly and yearly reporting in a manner that best communicates wins, milestones and success of global thought leadership program.


REQUIRED QUALIFICATIONS - ABOUT YOU:

  • 10+ years of PR experience with either corporate PR or potentially PR agency experience.
  • Excellent public relations experience, with a demonstrated ability to drive thoughtful, influential and highly-effective PR strategies, programs and tactics on a global basis
  • Experience in managing global media relations/communications programs across multiple regions
  • Experience managing multiple PR agencies from corporate HQ
  • Strong creativity in building and re-defining a global brand
  • Excellent understanding of business-to-business communications, and how PR can support broader business objectives
  • Outstanding written and oral communications skills, with the ability to provide insightful advice and translate often complex technical solutions into newsworthy stories
  • Experience being part of a global communications team, with strong initiative, self-direction, and personal motivation to lead multiple projects, with minimal supervision
  • Exceptional collaboration skills and ability to work well in a complex, matrixed, geographically diverse environment
  • Understanding of how to build and sustain media relationships to achieve successful outcomes


HIGHLY PREFERRED:

  • Strong understanding of and passion for the technology/SaaS industry
  • Bachelor’s degree is required.


SKILLS & PERSONAL CHARACTERISTICS:

  • Ownership
  • Innovation
  • Care


WHY PROS?

This is a unique opportunity to join the market leading company that has not only has 30+ years of proven success but also has a significantly under penetrated opportunity in a $30B addressable market.


PROS culture and the truly extraordinary people who work here are at the very core of our success. We have a passion for what we do, and we won’t stop until we’ve delivered on our promises. We’re committed to the success of our customers. That’s why we think harder and dream bigger – so our customers can go even further than they ever imagined possible.


Our people make PROS stand out from the rest. if you want to be a part of something truly extraordinary, come help us shape the future of how companies compete and win in their markets.

Work Environment:

Most work activities are performed in an office or home-office environment and require little to moderate physical exertion. Work activities may require periods of extended hours, critical deadlines and stressful situations. To successfully complete the tasks of this position, individuals must be able to communicate clearly (in writing and orally), comprehend business terminology, interpret numerical data.


This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. This job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.

  • Seniority level

    Director
  • Employment type

    Full-time
  • Job function

    Public Relations, Writing/Editing, and Marketing
  • Industries

    Software Development

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