The average CTR for banners on dev.by is 0,27 %. The banner should be an image in GIF, JPEG, PNG graphic formats or an HTML5-banner.
Banner Ad RequirementsFor advertisers whose activity is subject to compulsory licensing the prices should be multiplied by 1.2.
It is possible to prolong content on the same position on the website for 2 days max.
Text blocks are placed at the top of all the pages of the website (desktop and mobile versions).
Requirements: first line fits 60 symbols max, second line — 80 symbols, button — 25 symbols max.
Background colour is selected from the predefined set:
475 USD
per half a week (Mon—Wed or Thu—Sun)
745 USD
per week
1585 USD
per half a month
2525 USD
per month
You can use HTML or JPG and GIF images in the container.
Image properties: 720×200 px or 1168×200 px (for Retina screens, the image should double that size). The text block is limited to 900 px in width. On mobile devices, the image will scale proportionally depending on the screen width.
The banner will be placed under the top content block on the dev.by homepage, on all article pages and in all internal sections on dev.by except «Jobs» for both desktop on the adaptive version of the website for mobile devices.
On desktop:
On mobile:
475 USD
per half a week (Mon—Wed or Thu—Sun)
830 USD
per week
2865 USD
per month
You can use HTML or JPG and GIF images in the container.
Image properties: 1168×324 px (for Retina screens, the image should double that size). The text block is limited to 900 px in width. On mobile devices, the image will scale proportionally depending on the screen width and will be displayed horizontally. For vertical orientation, as shown in the example below: 448 px in width and 624 px in height.
HTML-banner for desktop: 992–1168 px in width and 200 px in height. You can have a responsive HTML-banner that adjusts its properties to fit the screen on mobile devices. HTML-banners can be up to 400 px in height for mobile. The breakpoint between mobile and desktop versions on dev.by is 1024 px.
The banner will be placed under the top content block on the dev.by homepage, on all article pages and in all internal sections on dev.by except «Jobs» for both desktop on the adaptive version of the website for mobile devices.
On desktop:
On mobile:
595 USD
per half a week (Mon—Wed or Thu—Sun)
945 USD
per week
The banner will appear on the right sidebar of the main dev.by page and of all website pages (except the “Vacancies” section) on desktop.
Requirements: HTML, a 240×400 px JPG or GIF image or a double-sized image for Retina screens.
Displayed size: 240×400 px.
Example publication on the right sidebar:
475 USD
per half a week (Mon—Wed or Thu—Sun)
730 USD
per week
1535 USD
per half a month
2455 USD
per month
The banner will be added to the uppermost text block on the first screen of the main page in the desktop and mobile versions of the website.
Requirements: up to 80 characters, image 600×320 px (displayed image size: 100×66 px on mobile only).
350 USD
per day
1185 USD
per half a week (Mon—Wed or Thu—Sun)
1900 USD
per week
A site wide banner will appear on the right sidebar of the main dev.by page and on article pages in the desktop version.
Requirements: image size 600×320 px, up to 80 characters plus a button (optionally).
Displayed size: 267×160 px on desktop.
290 USD
per half a week (Mon—Wed or Thu—Sun)
450 USD
per week
1545 USD
per month
The banner will be placed on every article page under the text in the desktop and mobile versions of the website.
Requirements: image size 600×320 px, up to 80 characters plus a button (optionally).
Displayed size: 168×100 px on desktop, adjusted to screen width on mobile.
320 USD
per day
730 USD
per half a week (Mon—Wed or Thu—Sun)
1135 USD
per week
2880 USD
per month
Кнопка-врезка – текстовый формат, размещается в верхней части сайта под шапкой на всех страницах либо только на главной странице на десктопе и мобильных устройствах.
Требования к тексту: до 70 символов – одна строка на десктопе или две строки на мобильных.
Фоновый цвет баннера можно выбрать из предустановленного набора:
Мобильная версия:
540 USD
per half a week (Mon—Wed or Thu—Sun)
850 USD
per week
1790 USD
per half a month
2860 USD
per month
Placed under the block of course collections on the dev.Courses, homepage, on the pages of listings after the 3rd position, except for static pages..
Image size: 720×200 px. For quality display on Retina screens, the image should double that size. The block of valuable information should be limited to 720 px in width. On mobile devices, the image is proportionally reduced depending on the width of the screen.
The size of an HTML banner on the desktop is 720-896 px in width and 200 px in height. You can have a responsive HTML banner that adjusts its properties to fit mobile devices. HTML-banners are up to 400 px in height for mobile devices. The breakpoint between mobile and desktop versions on dev.by is 1024 px.
145 USD
per half a week (Mon—Wed or Thu—Sun)
250 USD
per week
860 USD
per month
A Course Collection is a list of courses collected under certain parameters, such as specialization or school, which is placed on the homepage in the first screen, as well as on the page of all collections. The editorial team creates each collection manually. The client should provide a list of courses with a link to their description; there should be at least 5 courses in a collection. Courses from the collection at the discretion of the editors are included in the digest, which is published on dev.by.
Requirements for the premium collection cover:
400 USD
per month
Text blocks are placed at the top of all the pages of the website (desktop and mobile versions).
Requirements: first line fits 60 symbols max, second line — 80 symbols, button — 25 symbols max.
Background colour is selected from the predefined set:
475 USD
per half a week (Mon—Wed or Thu—Sun)
745 USD
per week
1585 USD
per half a month
2525 USD
per month
You can use HTML or JPG and GIF images in the container.
Image properties: 720×200 px or 1168×200 px (for Retina screens, the image should double that size). The text block is limited to 900 px in width. On mobile devices, the image will scale proportionally depending on the screen width.
The banner will be placed under the top content block on the dev.by homepage, on all article pages and in all internal sections on dev.by except «Jobs» for both desktop on the adaptive version of the website for mobile devices.
On desktop:
On mobile:
475 USD
per half a week (Mon—Wed or Thu—Sun)
830 USD
per week
2865 USD
per month
You can use HTML or JPG and GIF images in the container.
Image properties: 1168×324 px (for Retina screens, the image should double that size). The text block is limited to 900 px in width. On mobile devices, the image will scale proportionally depending on the screen width and will be displayed horizontally. For vertical orientation, as shown in the example below: 448 px in width and 624 px in height.
HTML-banner for desktop: 992–1168 px in width and 200 px in height. You can have a responsive HTML-banner that adjusts its properties to fit the screen on mobile devices. HTML-banners can be up to 400 px in height for mobile. The breakpoint between mobile and desktop versions on dev.by is 1024 px.
The banner will be placed under the top content block on the dev.by homepage, on all article pages and in all internal sections on dev.by except «Jobs» for both desktop on the adaptive version of the website for mobile devices.
On desktop:
On mobile:
595 USD
per half a week (Mon—Wed or Thu—Sun)
945 USD
per week
The banner will appear on the right sidebar of the main dev.by page and of all website pages (except the “Vacancies” section) on desktop.
Requirements: HTML, a 240×400 px JPG or GIF image or a double-sized image for Retina screens.
Displayed size: 240×400 px.
Example publication on the right sidebar:
475 USD
per half a week (Mon—Wed or Thu—Sun)
730 USD
per week
1535 USD
per half a month
2455 USD
per month
The banner will be added to the uppermost text block on the first screen of the main page in the desktop and mobile versions of the website.
Requirements: up to 80 characters, image 600×320 px (displayed image size: 100×66 px on mobile only).
350 USD
per day
1185 USD
per half a week (Mon—Wed or Thu—Sun)
1900 USD
per week
A site wide banner will appear on the right sidebar of the main dev.by page and on article pages in the desktop version.
Requirements: image size 600×320 px, up to 80 characters plus a button (optionally).
Displayed size: 267×160 px on desktop.
290 USD
per half a week (Mon—Wed or Thu—Sun)
450 USD
per week
1545 USD
per month
The banner will be placed on every article page under the text in the desktop and mobile versions of the website.
Requirements: image size 600×320 px, up to 80 characters plus a button (optionally).
Displayed size: 168×100 px on desktop, adjusted to screen width on mobile.
320 USD
per day
730 USD
per half a week (Mon—Wed or Thu—Sun)
1135 USD
per week
2880 USD
per month
Кнопка-врезка – текстовый формат, размещается в верхней части сайта под шапкой на всех страницах либо только на главной странице на десктопе и мобильных устройствах.
Требования к тексту: до 70 символов – одна строка на десктопе или две строки на мобильных.
Фоновый цвет баннера можно выбрать из предустановленного набора:
Мобильная версия:
540 USD
per half a week (Mon—Wed or Thu—Sun)
850 USD
per week
1790 USD
per half a month
2860 USD
per month
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devby_sales_botSource of statistical data: Google Analytics (june 2023) and internal analytics.