The coronavirus pandemic has severely impacted the fine watchmaker and retailer’s business.
The rising actor and recording artist is Coach’s first male celebrity spokesmodel for watches.
An annual show for watches, jewelry and gemstones will be held in April in Basel, Switzerland.
A host of artists bring the G-Timeless watch to life, each using their own visual language.
The blush-hued timepiece has a limited run of 200.
That’s on top of the $551 million profit loss last quarter.
The family-owned retailer has partnered with Parisian diamond house as an official retail channel.
The 25-year-old executive has played a pivotal role bolstering the digital firepower of the brand.
The pandemic did not stop the upward trajectory of online sales for watch and jewelry, as both categories are thriving at Farfetch, Net-a-porter, Moda Operandi and Threads Styling.
The multicolored, limited-edition timepiece was originally planned to launch during the Summer Olympics.
China was a bright patch, with a 16.1 percent decline over the month.
Organizer MCH Group is considering new platforms for the smaller brands that remain.
LVMH labels Zenith, Tag Heuer, Hublot and Bulgari plan to show in Geneva in April 2021.
Timepiece company Bulova expands its “Tune of Time” initiative and launches Spotify playlists.
The watch group also continues to focus on its fashion brands’ licenses with the addition of Missoni and Furla, said Paolo Marai, president and ceo of the Luxury Division.