The 46,000-square-foot location is a former Barneys New York store.
Merchants are navigating the virtual site to shop established men’s wear brands but finding it hard to discover new labels.
The men’s wear retailer is parent company to Men’s Wearhouse, Jos. A. Bank, Moores and K&G.
The men’s retailer has warned that it may have to file bankruptcy in the third quarter.
The category has grown to now represent a reported 30 percent of the company’s overall sales.
The executive joined the company at the end of last year and was responsible for marketing during the pandemic.
The men’s retailer will also cut 20 percent of its workforce.
Younger men are discovering Bijan’s classic if ever-so-slightly cheesy charms.
The retailer will also open a temporary Custom Lab shop in SoHo in September.
Activewear and updated basics are among the most popular items for customers who are just now returning to stores.
The deal is valid for the EMEA and APAC regions, while in the U.S. the line will remain licensed to Peerless.
Brooks Brothers has also announced plans to close its three U.S. factories this summer.
Reopening the entire 321-store fleet and focusing on wholesale with Amazon Essentials are expected to help the company recover.
E-commerce experts have returned to their roots selling basics, activewear and even suits to stay-at-home shoppers.
The direct seller of made-to-measure men’s wear will continue to operate, according to court documents.