The colour palette developed for the Airbus visual identity consists of 15 colours sorted into two categories.
Using these colours helps guarantee a coherent visual identity across all tools and produced material.
The categories are:
- Main brand colours
- Highlight colours
- Higlight colours variants
The main brand colours provide recognition and association with the Airbus brand.
The highlight colours work as subtle touch points while providing the possibility to highlight selected content. There should be only one highlight colour per page except when using gradients.
