Angelini Beauty, the licensee of Trussardi fragrances, developed six genderless scents dedicated to the streets of the city.

Boyega was swapped in Jo Malone’s Chinese campaign with Chinese actor Haoran Liu, without notice from the brand.

Ellen Covey is a professor with a passion for bats, a perfumer and a professional orchid-grower.

Kim Kardashian West, Cher and Lionel Richie all made virtual appearances.

The singer spoke with WWD about collaborating on the fragrance advertising, his upcoming film project and memoir.

The company is promoting the new scent with a VR experience where the user scales the Italian Alps.

The fragrance brand’s investors include Toni Ko, the founder of NYX.

The scents will be sold at Tumi stores, on the brand’s web site and at Bloomingdale’s.

Sales started to rebound as stores reopened, but travel retail remains slow.

New investors in this round of international funding include Samsung Venture Investment Corp. and Seb Alliance.

The 10-year agreement with the Italian beauty player intends to strengthen Iceberg’s international growth.

The perfume brand will be selling products via their “Fumetruck” throughout Manhattan and Brooklyn.

Bakhtiar is charting a path with Azaleo, a platform for all things wellness, which has just made its debut online with a line of three niche, luxury perfumes.

While the Fragrance Foundation Awards may be postponed this year, the allure of years past remains.

Their biggest question today is how quickly the prestige perfume business will bounce back.