SARAH H. MATTHEWS
Cleveland State University
Crafting Qualitative Research Articles
on Marriages and Families
This paper aims to assist those who do qualitative research in the field of marriage and family
to reduce the number of rejections received in
response to article submissions. Recurring
shortcomings identified by reviewers and suggestions made to authors about revising papers
are organized using headings traditionally used
in a research article—introduction and literature review, method, results, and discussion.
Considerations stemming from the fact that
data on marriages and families are produced
largely through interviews also are addressed.
Although there is a vast and growing literature
on why and how to do qualitative research, in
most research guides production of the research
report is the topic that gets the shortest shrift.
Furthermore, most advice is general rather than
aimed specifically at how to produce journal articles. This paper is intended to provide pointers
on crafting refereed articles as the form of the
report. An earlier paper published in JMF ‘‘was
written for scholars who do not engage in qualitative research and/or who are not familiar with
its methods and epistemologies’’ (Ambert,
Adler, Adler, & Detzner, 1995, p. 879). One of
its purposes was to educate quantitative researchers who are asked to review qualitative
articles. In contrast, this paper is directed at
those who do qualitative research and plan to
publish in scholarly family journals. The audience, then, is those who use qualitative research
Department of Sociology, Cleveland State University,
Cleveland, OH 44115 (
[email protected]).
Key Words: qualitative research, research report.
methods and want to reduce the number of
‘‘revise and resubmits,’’ if not outright rejections, they receive in response to journal submissions. The suggestions are likely to be of
more use to novices than to the well published,
but they may help even seasoned writers recognize practices and strategies that they use without much thought. Although not the intended
audience, reviewers may find the issues addressed herein useful as well.
For this paper I rely primarily on my experience as a reviewer and author of qualitative
papers that were submitted to various journals
over the past 25 years. I concentrate on recurring problems and suggestions for revising papers that the other reviewers and I routinely
made to authors. I also draw on reviews of my
papers over the same period. Had I had the foresight to keep all the reviews I have read and
written, I could claim that this paper is an inductive analysis of them. By drawing on my experiences and the recent reviews that I do have, the
paper is as close as I can come to such an analysis. Important to note is that I am a sociologist
trained in the symbolic interactionist tradition (Denzin, 1989; Emerson, 2001; Lofland &
Lofland, 1995). As with any qualitative research
project, the ‘‘findings’’ presented here are dependent on the analyst, but I am reasonably
confident that other reviewers would identify at
least some of the same issues, although their
emphases undoubtedly would be different.
There is widespread agreement that it is difficult to get qualitative research published in
‘‘mainstream’’ journals. In part, this is because
reviewers who are not qualitative researchers
often lack the requisite knowledge to provide
Journal of Marriage and Family 67 (November 2005): 799–808
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Journal of Marriage and Family
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cogent advice about what revisions might make
a paper acceptable (Ambert et al., 1995). One
solution to this problem is to submit papers that
raise as few doubts or red flags as possible. If
papers submitted by qualitative researchers,
however provocative, are well crafted, reviewers can focus more easily on specific issues
that trouble them. Such papers are at least somewhat more likely to be accepted. Admittedly,
this is a more pragmatic than political solution,
although I am not convinced that the two are
necessarily mutually exclusive.
This paper, then, is not about how to do qualitative research. There are many guides available, both single-authored texts and edited
volumes. Instead, my assumption is that authors
have collected qualitative data, coded it and
written memos, and reached the point in analysis to make an argument using a framework
grounded in the data. Regardless of how the
data were generated—participant observation,
qualitative interviews, focus groups, case studies, or written texts—the researcher is now
ready to turn the results of analysis into a paper
submission to a journal such as JMF. What to
put in a journal submission and where to put it
are the issues addressed in this paper. The
advice contained herein may be useful at earlier
stages of the research process: The proposed
audience for a paper should always be in the
writer’s mind.
To organize my presentation, I use the standard headings of a research article—introduction
and literature review, method, results, and discussion. Because the quality of data is an issue
that also requires attention, before moving to
the standard headings I first discuss the typical
way in which qualitative data about marriage
and family are produced. Although this seems
to negate my assertion that this is not a paper
about how to do qualitative research, understanding the nature of qualitative data collected
through interviews is critical to their effective
use in a written report. Throughout the paper, I
use reviewer and reader interchangeably.
RELYING ON INTERVIEWS
Qualitative analysis entails making sense of
words, those elicited during interviews (whether
with individuals or in focus groups), those recorded in fieldnotes during and after episodes of
participant observation, or both. Words may
also come from written texts. The hallmark of
qualitative research data is that those who are
studied produce them. Researchers ask questions not to elicit answers to specific questions
but to make it possible for social actors to tell
about something in their own words. Words are
not put into people’s mouths, as is the case with
fixed-choice questions. Instead, the research subjects are treated as informants; the researcher’s
goal in an interview is to see a slice of the social
world from the informant’s perspective. Collecting good data requires that the researcher
successfully elicit information that makes it possible to see the world through informants’ eyes.
Data collection techniques that produce
words rather than numbers are necessary but
not sufficient for conducting qualitative analysis. The quality of a research report depends on
the data. Although it is possible to write a bad
paper with good data, the likelihood of writing
a good paper with bad data is low. Some data
are so inherently weak that they cannot be subjected successfully to qualitative analysis, but as
common are data that may be more than adequate for some purposes but ill suited for what
the researcher asks of them. They simply may
not include what is needed to make the chosen
argument because an author attempts to impose
a framework rather than grounding it in the
data. Here I focus on what constitutes adequate
data. I address the issue of grounding the framework in the data in a later section.
Denzin (1989) argued that data collected
through participant observation are the ideal in
qualitative research. This is because to understand fully participants’ statements, answers to
questions, and behavior, the researcher must
have ‘‘intimate familiarity’’ (Lofland & Lofland,
1995) with the social world in which informants
act. Even to know what questions to ask requires such knowledge. The researchers’ goal is
to come as close as possible to putting themselves in the context of those studied. The title
of one standard guide to doing qualitative
research, Analyzing Social Settings (Lofland &
Lofland; Lofland, Snow, Anderson, & Lofland,
2005), is a reminder that what people do and
say occurs within a social context. Accurate interpretation of behavior and words requires knowledge of that context. Although formal and
informal interviews are an important part of a set
of fieldnotes (Emerson, Fretz, & Shaw, 1995),
the participant observer draws on much more than
interviews during analysis. Firsthand knowledge
Crafting Qualitative Research Articles on Marriages and Families
of the context allows the researcher to interpret
informants’ words and actions with confidence.
Qualitative interviews, then, take as their model
not questionnaires but participant observation.
Marriage and family life, because it occurs
‘‘behind closed doors,’’ rarely is open to participant observers. Furthermore, the social settings
in which both marriage and family life transpire
are dispersed geographically and occur roundthe-clock. Ties are important to understanding
behavior even when family members are not in
one another’s presence. As a consequence, marriages and families are examples of social situations that may be ‘‘directly apprehensible only
through intensive interviewing. Therefore, rather
than being a poor substitute for participant
observation, intensive interviewing is frequently
the method of choice’’ (Lofland & Lofland,
1995, p. 19). Although Hochschild’s (1989) classic study of The Second Shift and recent work
by Lareau (2000, 2003) on Unequal Childhoods
admirably demonstrate that collecting data as
a participant observer of marriages and families
is possible, few researchers have the luxury or
the will to invest such significant amounts of
time. In addition, many research questions cannot be addressed through intense involvement
with a small number of couples or families.
Those who do research on marriages and
families, then, typically choose to do interviews. Important to remember, however, is that
an interview should be as much like participant
observation as possible. To label the interaction
an interview, which implies simply recording
answers to questions, is misleading if not a misnomer. Qualitative researchers who offer advice
about interviewing are sensitive to this. They often
modify or use other words to describe collecting
data through face-to-face interaction with an informant, for example, ‘‘intensive interview’’ and
‘‘interview guide’’ (Lofland & Lofland, 1995),
‘‘semistructured interview’’ (Hermanowicz,
2002), ‘‘long interview’’ (McCracken, 1988),
‘‘active interview’’ (Holstein & Gubrium, 1995),
and ‘‘research partnership’’ (Weiss, 1994). Those
collecting qualitative data on marriages and families, then, would do well to think of the interaction
not as an interview but as an episode of participant
observation. Essentially, the interviewer’s role is
to encourage the informant to create fieldnotes
about the research topic that record the world
through the informant’s eyes (Weiss).
What does it mean to conduct an interview as
if it were participant observation? All guides to
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doing qualitative interviews stress both asking
questions in such a way that one-word answers
are not an option and avoiding putting words in
informants’ mouths. Not as obvious is the
importance of asking informants to tell about
specific incidents rather than how they felt or
feel about something in general. In the course
of describing something that happened, informants are also likely to include information about
how they felt at the time. The reverse is not the
case. Informants do not experience the same
pressure to provide details about what happened
while telling about how something made them
feel. At best, they may choose something from
what happened to justify their feelings, in which
case the researcher is left with an incomplete
picture and words to which meaning must later
be assigned cautiously and, for a skeptical
reader, often unconvincingly.
As an example, to discover important issues
about the division of household labor, it is better to ask what all those involved actually do, to
encourage the informant to give full details
about the specific tasks and who does them,
rather than to begin by asking how the informant feels about the way household labor is
divided. In the course of describing the division
of household labor, informants will provide details about whether they think the division is fair
and why. If the interviewer begins by asking
whether the division of labor is fair, the informant is encouraged to start by making a judgment and then to justify it. In the end the
researcher is likely to know how the informant
feels but not enough about what it is that the
informant has feelings about. Describing how
informants felt without information about the
context that produced the feelings makes for
a less than credible report. There is little to
draw on to explain feelings or behavior without
‘‘intimate familiarity’’ with the ‘‘setting.’’ Analysis has been turned over to the informant.
Another way to illuminate this distinction is
to recognize that informants are not social scientists. Their role in the project is not to analyze
the data but to provide them. The interviewer’s
role is to facilitate their providing the data:
When respondents provide generalized accounts,
their description expresses a kind of theory or
what is most typical or most nearly essential in
the class of the event. By doing this, respondents
preempt the investigator’s task of analysis; it is
they who have decided what is important. (Weiss,
1994, p. 73)
Journal of Marriage and Family
802
Asking people how they feel about something
is to ask them to look at what happened analytically rather than simply to report events. Asking
about feelings has a place in the interview, but
it is not a substitute for data about the social
context that led to the feelings. If a wife is asked
about the division of child care in her marriage
and family, for example, the initial goal is to
obtain as complete a picture as possible of who
does what and when for whom. In the course of
describing this in detail, she is likely to tell what
she appreciates and what she finds difficult or
exasperating as well as reveal what she takes
for granted. The more she is encouraged to elaborate, the more details about her feelings and
her explanation she is likely to include. A complete description provides the researcher with
a good picture of the division of child care, but
also with information about the conditions
under which the division leads to reported feelings and what she believes requires explanation.
In summary, although typically and with
good reason those who do research on marriages and families use interviews to collect
data, it is important to remain aware that rich
data are the crux of good qualitative research.
When informants are asked only to answer
general questions, analysis cannot go beyond
simply reporting what respondents said. Successfully constructing a plausible case in a qualitative article, then, is much more likely if the
researcher has collected from members of marriages or families extensive and specific details
about the topic.
FOCUSING ON EACH PART
OF THE RESEARCH ARTICLE
To identify and suggest solutions to recurring
issues that detract from the presentation of findings in qualitative research articles, I use the
standard headings that most journals expect authors to use. Where to place specific suggestions
is not straightforward because advice about
where not to include something is coupled with
advice about where to put it instead. Where requisite components belong is a major difference
between qualitative and quantitative articles.
Another consideration is that most journals
specify a maximum number of pages. For JMF
the guideline is 30, which means that space
must be used judiciously. Using space in one
section requires forgoing its equivalent in
another section.
Introduction and Literature Review
Researchers choose to do qualitative research
on a particular topic for many reasons. Some
are highly personal, whereas others stem from
a review of a literature that reveals a gap that
might be filled with a well designed qualitative
study. Whatever the reason, reviewing the literature is an important part of any research project, in most cases the first step. In part this is to
avoid reinventing the wheel. Reviewers are
likely to be very familiar with whatever wheel
is the focus of an article. A charge that the paper
adds no new knowledge can only be dodged if
the author is also familiar with the literature.
Whether writing a thesis or dissertation prospectus, a grant proposal, or simply organizing
one’s thoughts, tracking down, reading, and
synthesizing relevant literature is a critical first
step to justify a new research project. For qualitative research, however, this initial literature
review is likely to be only one of several and it
may never be included in a paper submitted to
a journal.
With fixed-choice questions, researchers
know in advance what the responses will be;
the unknown is the distribution of the responses
among the possible choices. The review of
a research literature generates hypotheses that
organize the analysis and the presentation of
findings. In a qualitative interview, what informants will say cannot be known in advance.
The ideas that the researcher has prior to entering the field, at least some of which have been
gleaned from previous research on the topic, are
reflected in the content of the interview guide.
The actual interview, however, is likely to take
the researcher in unanticipated directions. Part
of the process of doing qualitative research,
then, is to mine additional research literatures as
new ideas are sparked during analysis. Often
this means that when the time comes to write
the journal article, the literature review that was
used to justify the original proposal may be only
marginally relevant.
A recurring mistake, then, is to use the initial
literature review in the journal submission
rather than to draw only on literature directly
related to the research question addressed in the
paper. Especially if authors have invested a great
deal of time in reviewing the literature before
designing the study, they may find it difficult to
forgo putting the carefully constructed literature
review in the paper. To focus the reader’s
Crafting Qualitative Research Articles on Marriages and Families
attention on the results of the analysis presented
in the paper, however, it is important not to succumb to the temptation. The ‘‘life history’’ of
the research report is not of interest to readers
nor is it likely to direct their attention to the specific findings presented in the paper. Furthermore, space used to review a largely irrelevant
literature can be put to better use in other sections of the paper.
The introduction and review of the literature
in a qualitative article typically is relatively
short. Unlike a paper that begins by reviewing
a body of literature to justify hypotheses, reference to the research literature at the beginning
of a qualitative paper is intended solely to make
the case that this is an area of research that is
important to pursue with the qualitative research
design that generated the data analyzed for the
paper. Only after the reader is familiar with the
findings does a discussion of how they are
related to previous research make sense. In
a qualitative article, then, the research literature
is primarily relevant in the discussion section.
Method Section
Regardless of research design, the goal of the
method section of an article is to provide the
reader with enough information to replicate
the study. Too often, qualitative researchers devote space to defending the method instead of
using it to provide enough details to give readers a complete picture of how the data were collected and analyzed. A long epistemological
discussion of the validity of qualitative research
is not likely to be helpful, although a brief one
will let readers know the author’s theoretical
bent. The argument that employing a qualitative
research design will get at the issues the
researcher wishes to address already has been
made in the introduction. The method section
conveys important pieces of information to
readers so that they can evaluate the argument
made by the author.
Who are these informants? Readers need to
know how the informants were selected, not
only through what venues but also by what
recruitment pitch. Specifically, what were informants told about the study when they volunteered or were selected to participate? For
research on the division of labor in adult sibling
groups, for example, pairs of sisters with parents aged 75 or older were recruited through
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local and campus newspapers to participate in
research on older families (Matthews & Rosner,
1988). Had the project been billed as a caregiving study, a different group of informants would
have volunteered, specifically, those who identified themselves as caregivers. Instead, only
some of the sisters who volunteered to participate labeled themselves in this way. Furthermore, specifying pairs of sisters meant that those
who were not speaking to one another were
unlikely to volunteer. This was important to
remember when interpreting the findings, particularly when considering to whom they might
apply. As another example, if informants were
recruited through family support groups, for
instance, grandparents who have lost access to
their grandchildren, the fact that these informants were distressed enough to join a support
group and also saw such groups as useful is
important for the reader to know. Not all such
distressed grandparents join groups, and losing
contact with grandchildren may not distress all
grandparents. Also critical for the evaluation
of qualitative data is that informants recruited
through groups have interacted with one another
and read the same literature. Similarities among
their perspectives are very likely to result from
a ‘‘party line.’’
There is nothing inherently wrong with most
methods of recruiting informants, but being
clear about how informants were selected provides the reader with critical information with
which to evaluate the findings. Qualifications to
findings often stem from the characteristics of
the participants, which in turn are related to how
they were recruited. Limitations should be spelled
out clearly, not glossed over. To whom the specific
informants’ experiences might be generalizable is
important to address in the discussion section of
the paper. When authors make clear that they have
thought carefully about the limitations imposed by
a specific recruitment strategy, the reader is more
likely to be convinced by the argument presented
in the paper. This is not only because to whom the
findings might apply is spelled out but also
because it provides evidence that the author is
not naively assuming that, to continue using the
previous example, the grandparents included in
the study are representative of all grandparents
who lose contact with their grandchildren. When
authors point to qualifications, it indicates that
they are well aware of potential limitations to the
generalizability of the findings. This enhances
their credibility and, by implication, that of the
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reported findings. It also removes one obvious
objection from a reviewer’s arsenal.
Research instrument. More detail should be
included about the research instrument than that
it comprised open-ended questions. The reader
will learn what interviewers and informants said
from the data included in the results section of
the paper. In the method section the reader
needs information about the topic areas covered
in the interview, especially about the portion
that was most important to the paper. What
were the general parameters under which the
data, broadly and more specifically, were produced? Articles based in qualitative data often
draw on a portion of a research project. In order
to make judgments about the author’s assertions, readers may need some information about
the larger study but primarily they need to know
about the portion that informed the paper at
hand. Unlike a survey research instrument, from
which specific questions can be identified, it
may not be possible to produce exact questions
from a qualitative interview both because interviews are more free-floating and because there
is little space. Nevertheless, in order to evaluate
the credibility of the report, the reader needs
to know what elicited the informants’ words.
This is also the place to add any details about
interviewers or researchers that pertain to the
production of the data, for example, that interviewers are of the same age, gender, or race as
the informants or that the researcher has firsthand knowledge of their situation.
Analysis. Much is written about how to analyze
qualitative data. Most agree that it is a creative
process that requires spending a great deal of
time with the data, reading and rereading, coding and recoding, writing memos and rewriting
memos and then making connections among
them, until an argument emerges that is grounded
in the data. How to put this into words in the
method section of a paper is problematic. A short
description of analysis is enough when it is buttressed by the rest of the method section that provides evidence that the author recognized and
included the components of a good qualitative
study. As long as the study has been well designed, the analysis section can be fairly brief.
The proof of the quality of the analysis lies in the
results section of the paper. An overly detailed
description of the analysis process is unlikely
to convince the reader and robs pages from the
Journal of Marriage and Family
results section. Detailed description of how the
analysis was accomplished is a luxury of a monograph that simply is not available in an article.
Describing the informants. In addition to how
many people were interviewed and the length of
the interviews, the method section includes demographic and other relevant information about the
informants. Armed with this information, it is
possible for the reader eventually to entertain
alternative explanations for the findings, for
example, to ask, ‘‘Are the findings related to the
fact that all of the informants have very young
children? Would the experiences of parents with
older children be different?’’ Providing readers
with enough detail to allow them to entertain
alternative explanations is a good thing, not something to guard against. Research findings should
lead readers to new understandings of a phenomenon, but also to questions that will spark future
research. Which characteristics of the informants
to include depends in part on the findings. Standard demographic variables may suffice, but if
there are other characteristics that distinguish informants from one another or a larger population,
they should be reported here as well.
Informants for research that uses qualitative
methods rarely are a random sample of a known
population. Some authors try to make the case
that their informants are a sample by comparing
demographic characteristics of their informants
to a population and then claiming little difference. This not only wastes space but, more
important, is misleading. Even if the match is
good, unless the informants were selected randomly, the case that they are representative cannot be made. Any suggestion that it can be is
likely to annoy reviewers. Furthermore, recognition that generalization to a population is not
a goal forces the researcher to think more carefully about what generalizations might be possible to make in the discussion section of the
paper. This issue is not unrelated to recognizing
the limitations imposed by the manner in which
informants were recruited for the study.
Results Section
As already noted, I am not making suggestions
about how to do the analysis. There are many
books to consult on how to do qualitative data
analysis (e.g., Becker, 1998; Emerson et al.,
1995; Lofland & Lofland, 1995; Weiss, 1994).
Reading a variety of them not only before but
Crafting Qualitative Research Articles on Marriages and Families
during analysis to look for other ways to approach the data is useful. It also is helpful to read
qualitative articles in a journal to which the paper
will be submitted with an eye to discovering
how they were constructed and what about them
is worth emulating. In this section, however, I
assume that authors have analyzed the data and
decided, more or less, what argument they want
to make. I write ‘‘more or less’’ because often it
is in the process of writing that an author discovers the logic of an argument (Becker, 1986).
The heart of the paper is the presentation of
the results of the analysis using a framework
that is grounded in the data. In the results section the author presents an argument drawn
from analysis of the data and provides evidence
to support it. It should begin early enough in the
paper to leave ample room not only for it but
also for the discussion section. It is very helpful
to the reader if the author presents a concise,
introductory paragraph to serve as a guide to the
case that follows.
A framework that is not grounded in the data,
that is not inductive, is unlikely to be convincing
because the requisite evidence to support it will
simply not be available. An author may decide,
for example, to distinguish among children who
have biological siblings, those who have stepsiblings, and those who have half-siblings, and to
begin by presenting excerpts from interviews
for each type. If the author then suggests that
there is no difference between two of the types,
for example, step- and half-siblings, readers
may question with good reason why the author
asked them to read about the distinction. The initial research design may have included equal
numbers of each type, but analysis of the data
may indicate that the distinction was unimportant. The analyst must be willing to let go of distinctions that initially were thought to be
important even if they were built into the research
design (and, as noted above, the original literature
review that argued that the distinction is important), and to look in the data for what distinguishes siblings from one another. From here
the author may ask what led to the differences
or what the consequences are. Important here is
that the elements of the paper are connected,
that an argument is made. Simply illustrating
someone else’s concepts with the data is rarely
illuminating enough to satisfy reviewers.
How much data to include? The reader needs
to be convinced that authors have interpreted
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correctly or at least credibly what they have
been told by informants or texts. This requires
that evidence be included to support each of the
author’s assertions. Note that I use the word evidence rather than examples. This is an important distinction. The author may choose one
from a host of similar excerpts to include in the
paper, making it seem like an example, but excerpts are data. Use of the word example suggests to the reader that the evidence presented is
merely anecdotal.
There is no specific rule for how much data
to include in the paper, but the results section
should be at least half of the paper. Some authors err on the side of presenting only their
conclusions without providing sufficient evidence. In essence, they ask the reader simply to
trust that their interpretations are correct. Teams
of qualitative researchers seem more likely to
do this. So much effort has gone into making
sure that everyone agrees, that making this case
takes space that would be used better in the
results section. How the consensus was reached
is not as important as providing evidence to
support the consensus.
Other authors include so much data that the
reader is distracted from the argument being
made, becomes bored, or both. This can occur
because too many excerpts are used or those
that are chosen are not well edited. Because the
subject of the study presumably is inherently
interesting to the author, reading copious details
is not considered a waste of time. Readers, however, are likely to be impatient if asked to read
long excerpts from an interview transcript, even
if they are well edited. This is one of the major
differences between presenting results in an article rather than a monograph. Someone reading
a book expects to read details. Someone reading
a journal article has very different expectations.
Rather than presenting long excerpts, then, it is
preferable to include short ones that are to the
point, and to weave back and forth between
assertions and evidence throughout the text.
Data drawn from interview transcripts should
be carefully edited. Presenting extraneous information in an excerpt leads the reader down tangents that distract from the author’s reason for
including it. The main point the author wishes
to make is likely to be lost. In early drafts of the
paper, including too much of an excerpt is
a good idea, but as the draft moves ever closer
to a version that will be submitted to a journal,
with each revision, the data excerpts should be
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as carefully edited as the rest of the text. Often
this means omitting sentences and phrases to
which the author is particularly attached, but
including extraneous information in data excerpts encourages the reader to focus on something that is not central to an author’s argument.
Avoid ‘‘explaining’’ data excerpts. Carefully
choosing and editing appropriate excerpts from
interviews makes it unnecessary to repeat in the
text what an informant was just quoted as saying. The author’s stance should be, ‘‘This is
what I concluded from the data that were categorized in this way,’’ followed by one or two
excerpts to provide supporting evidence. If authors feel compelled to explain to readers in
great detail what was just quoted, they may not
have sufficiently honed the point that the data
excerpt was intended to make. The reason for
including the excerpt should be immediately
apparent to the reader. Rewriting the preceding
text is preferable to lengthy explanations of its
meaning in subsequent text.
Focus exclusively on the data in the results
section. The purpose of the results section is to
convey to readers what the study found. Although
in some cases it is appropriate to refer to others’
findings or ideas, citing the results of others’
research in the findings section tends to confuse
readers who must keep track of which findings
are the author’s and which are someone else’s.
The more appropriate place to cite the research literature is in the discussion section where the
author indicates how the findings from this study
add to existing or challenge previous findings.
When constructing the results section, authors should put on blinders in order to focus on
their own data. If the study is about the relationship between 20 impoverished children and
their mothers, for example, what others have reported about other poor children and mothers is
irrelevant. Rather, the author’s goal in this section of the paper is to tell the reader about the
relationships between these 20 children and
their mothers. What others have concluded
about parent-child relationships or about poverty should fade into the background while the
author lays out clearly the findings derived from
data produced by these informants. Reference
to the existing research literature belongs in the
discussion section. What is important in the results section is the author’s interpretation of
what these informants said about the issues at
Journal of Marriage and Family
hand. In my experience, this is one of the most
difficult obstacles for authors to surmount; that
is, to focus on making the argument or elucidating a framework exclusively with the data collected for the study.
One trick I use to keep my attention focused
on the actual data is to write in the past tense.
Although the following two sentences are very
similar, the first conveys that wives in general
are critical, the second that wives included in
the study were critical.
S1: Wives are critical of husbands who do not do
their share of the housework.
S2: The wives criticized their husbands for not
doing their share of the housework.
It is much easier for a reviewer to doubt the
veracity of the first statement, much more difficult to doubt the second because it makes clear
that the assertion is based on data provided by
wives included in the study. Writing in the past
tense focuses the author on the actual data and
keeps in check the temptation to generalize
inappropriately. Did all the wives in the study
criticize husbands for not sharing? Were there
some wives, even one, who were not critical?
What was different about their situation? Not
wives in general, but the experiences of these
particular wives belong in the results section of
the paper.
Truth from someone’s perspective. As noted
earlier, most research on marriages and families
relies on interviews. It is unusual for both partners to be interviewed in research on marriages
just as it is atypical for more than one member
to be included in research on families. Informants tell about relationships and situations from
their perspectives. It is important to remember
that those about whom they are speaking, if
given the opportunity, might provide very different versions. Writing in a way that conveys
that the data are someone’s perspective is likely
to make a reader less skeptical.
Furthermore, the assertions made by informants cannot be treated as truth. An informant,
for example, may report that he was unfairly
treated by his parents. This is not the same as
his actually being treated unfairly by his parents. This distinction is important, especially
when analysts are tempted to make causal statements. An informant may explain current marital
problems by referring to something that
Crafting Qualitative Research Articles on Marriages and Families
happened to her in childhood. That does not mean
that there is a connection but only that she believes there is one. A legitimate question to ask
is why the informant believes this. Authors who
make clear that they understand that they are
not reporting facts per se but someone’s interpretation of them increase their credibility.
Discussion Section
The discussion section begins with a brief summary of the findings, one or two paragraphs, followed by text in which connections are made
between the findings and the research literature.
No new data should be introduced in the discussion section. If new data seem necessary, the
results section is probably incomplete. Here the
author should be very explicit about the ways in
which the findings reported in the paper add to,
challenge, or clarify what has been reported
in previous studies. The discussion section is
where the research literature deemed relevant
by the analytic framework is featured. Which literature the study informs is an important decision.
As noted earlier, it may be quite different from the
one that spawned the study. Results of qualitative
studies are often useful in explaining findings reported in quantitative studies where authors must
speculate about why variables are related to one
another. Important questions include the following: Are these findings consistent with or contradictory to earlier findings? Do they clarify
seemingly conflicting findings? Are they consistent with the results of other qualitative studies
on the topic? Answers to these questions situate
the findings within a broader research literature.
The typical mistakes in a discussion section
are not to write enough or to write about something that is not clearly connected to the findings. Some authors write very little, perhaps
because they believe that the findings are intrinsically interesting and that their significance is
obvious. The reader, however, requires much
more instruction. What may seem obvious to
the author must be spelled out for the reader.
Other authors may attempt to relate the findings
to an issue that the data cannot directly inform.
The author’s case may be legitimate, but not
one that follows logically from the findings presented in the paper. The study may have been
undertaken, for example, because the author
sees some injustice in the way marriages and
families are organized. The motivation for the
study, however, may be only tangentially
807
related to the findings. I am not suggesting that
making a connection between findings and
a larger issue is never possible, only that there
should be evidence of a relationship between
the two. Readers will be tempted to dismiss the
paper if the discussion section seems to have little connection to the findings. Simply asserting
that there is a connection is not convincing.
Toward the end of the discussion section,
limitations of the study are delineated. This
does not mean pointing out that because all the
informants are of one race, gender, social class,
or age, the findings may not apply to everyone.
Instead, the focus is on such things as how the
informants were selected. What biases were
introduced by this selection process? To whom
might these findings not apply as a result of the
way informants were recruited? What questions
were raised in analysis that could not be addressed because a category of informants was
not included or because informants were not
asked to talk about a topic that now seems
important? This is an opportunity for the author
to suggest research areas that build on the study
and clarify its findings. This is a place to demonstrate to the reader that much thought has
gone into interpreting these data and that these
findings contribute to a research literature.
IN CONCLUSION
Primarily by identifying pitfalls that recur in
research papers submitted to journals, suggestions have been made about what to consider
when crafting a qualitative article in the field of
marriage and family. Regrettably, I cannot claim
that the points made are the result of a qualitative
analysis of reviews. As I indicated in the introduction, discovering and making explicit how
various types of qualitative research reports are
crafted has received little attention. To my knowledge, there are no inductive analyses of reviews
of journal submissions, whether quantitative or
qualitative. Empirical research on this issue
might make the process more transparent and perhaps reveal that beliefs about the review process
and its relationship to what is published are at
least partially erroneous. Nevertheless, this paper
is based on reviewing papers for journals, reading
other reviewers’ reactions to the same papers, and
digesting reviews of my own papers over more
than two decades. The issues identified in
this paper are ones that I judge to be persistent
problems.
Journal of Marriage and Family
808
In this paper I chose to be pragmatic rather
than political by conforming to conventions
rather than challenging them. By organizing my
suggestions following the traditional outline of
a research article, I have purposely suggested
that presenting a qualitative research report is not
that different from presenting a quantitative one.
Both quantitative and qualitative research use the
scientific method to collect and analyze data in
order to build on an existing body of knowledge.
In my role as a referee for articles submitted
to journals, my suggestions have been specific,
intended solely to improve the paper at hand.
For this paper I was required to give general
advice and I did so with some trepidation. I am
acutely aware that there is no formula for crafting a qualitative research article. The suggestions made here surely do not apply in all cases.
Examination of the articles I have published
would undoubtedly reveal that I have not followed my own advice. Other qualitative researchers undoubtedly would have chosen to
focus on different issues. I do not offer these
suggestions, then, as ‘‘written in stone,’’ that is,
as the only right way to construct a qualitative
research article in the field of marriage and family. Instead, they are intended as guidelines that
may be as useful when they are consciously
challenged as they are when followed.
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