Svoboda | Graniru | BBC Russia | Golosameriki | Facebook
NZ Marketing

ANALYTICS ADOLESCENT OR MATURE METRICS MASTER?

An analytics company that specialise in advanced web analytics, Absolute Analytics, operates on the premise that every business has the right to actionable data and measurable results. From audit stage and set-up to training and reporting, these Alpha geeks of digital analytics help brands measure, analyse and discover the power of data in a digital space.

“Our sole interest is ensuring that you have the best possible decision-making data at your fingertips,” explains Mark McKenzie, managing director and senior strategist at Absolute Analytics. The team don’t just do data, they deliver data-driven solutions that assist businesses and their websites becoming analytically mature. Because, being analytically mature means a brand is able to better leverage their marketing might.

You’re reading a preview, subscribe to read more.

More from NZ Marketing

NZ Marketing2 min read
Editor’s Note
Welcome to issue 79 of NZ Marketing magazine – my first in the hotseat. Coming from a news background, I’m all about great stories, well told, but this job has also involved a whole new language – lots of jargon and acronyms to learn! This is especia
NZ Marketing2 min read
Collaboration, Vision And HOPE
Florida is Trump country – not exactly where you’d expect to discover a dose of hope. Yet, at the North American Social Marketing Conference in May, I found just that. The conference is a yearly hub where social marketers converge to share insights,
NZ Marketing1 min read
Three Things You Should Know About Chinese Kiwis
YouTube is banned in China, so it’s one of the first sites Chinese immigrants landing in New Zealand explore. This seemingly simple observation highlights the nuanced approach Marketing Minds takes to reaching the local Chinese market. Since 2017, Ma

Related