everything. Take ITC’s hotels business for instance. The last quarter of FY24 was the best ever for the business. The segment saw revenues of ₹898 crore, up 15% year-on-year (YoY) and a profit of ₹267 crore, an increase of 34% YoY. The standout was an improvement in margins, primarily driven by higher revenues per available room. To sum up, it does seem like an appropriate time to demerge the business, a decision that was first made
