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Fake Account Defense

IDENTIFY AND NEUTRALIZE FAKE ACCOUNTS

Protect your organization from fraud and abuse from fake accounts.

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Sweetwater

How does HUMAN stop fraud and abuse from fake accounts?

HUMAN detects and neutralizes fake accounts with sophisticated detection that enables earlier intervention and prevention of downstream fraud.
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Stop Fake Account Abuse
Stop the large-scale creation of fake accounts and detect fraudulent activity that indicates fake accounts are being used to exploit your platform.
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Cut Investigation Time

Automatically respond to abusive behavior with custom actions and quickly get information critical to investigations.

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Minimize the Cost of New Account Fraud
Cut incidences of fraud such as abuse of promotional offers and fake reviews, to minimize financial loss, customer churn, and negative PR.

Prevent Incentive and Loyalty Program Abuse

Neutralize fake accounts that fraudsters create to take advantage of customer bonus points and rewards. HUMAN continuously monitors accounts post-login to detect abusive and unusual activity.

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Mitigate Influence Abuse

Fraudsters create fake accounts to positively or negatively influence opinion or behavior. One way they do this is by leaving negative reviews on competing products while boosting positive reviews on their own.

Protect Your Goods

Fraudsters create fake accounts, then add large amounts of a product to the cart —so legitimate users can’t. They do this with the hope that legitimate users will go to their competing site instead.

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Fake accounts are a common source of fraud and abuse

HUMAN helps organizations block fake accounts during the registration process and stop new account fraud.

HUMAN Protection in Action

Wave Protects Small Businesses from Account Takeover Attacks

Wave implemented a bot management solution to combat ATOs, but web traffic behavior also indicated high volumes of fake account creation. 

Wave’s initial solution wasn’t working, so they switched to HUMAN.

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6.6 million

page views protected in 2 weeks
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912,000

malicious page views blocked in 2 weeks
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“The portal itself and the metrics are absolutely beautiful. We really appreciate the customization and granularity of data the portal offers.”

Information Security Officer, Wave

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“The benefit of turning on HUMAN was enormous in many ways beyond bot traffic mitigation. The response time for some pages improved by up to 200ms—a more than 50% reduction in page load time. The number of bot-related production outages dropped to zero.”
 
Infrastructure Lead,
Online Travel Agency

Online Travel Agency Stops Account Takeover and Scraping Bot Attacks

They were experiencing a high volume of ATOs and other malicious bot attacks that added a heavy performance load on the website and damaged consumer trust.

They implemented HUMAN to solve their bad bot problem.

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Over 50%

improvement in web response time
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25%

reduction in CPU usage

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of Fake Account Defense

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