We are so incredibly proud of Patrick Toomey who was recently named as a notable LGBTQIA+ leader by Crain's New York Business. The amazing work Patrick has done for his clients and this community should be noted and celebrated. The recognition is beyond well-deserved. https://lnkd.in/ekHyzbrR
BSG
Market Research
New York, NY 7,116 followers
BSG is a premier consulting and strategic research firm built on their relentless pursuit of the right answer.
About us
At BSG, our mission is to create a better future by empowering organizations and leaders that are making a difference. And, we have been relentlessly pursuing this goal since 2000. We are a small but mighty strategic research consultancy that transforms data into meaningful and compelling actions for our clients. Our people’s dedication, creativity, and tenacious pursuit of game-changing insights is what enables us to provide heads of state, corporate leaders, and non-profits with the strategies that shape tomorrow. We believe that great ideas come from individuals with diverse experiences and mindsets. We foster an environment where all are included and encouraged to express themselves and contribute their opinions. We believe in the power of mentoring, and the benefit in ensuring the team’s experience and skills are practiced and honed. At the heart of it all is our core set of values: integrity and ethics, inclusiveness, diligence, and respect. They are what guide us, help us to fuel winning strategies for our clients – from President Obama, to Google, to the Born This Way Foundation – and what we look for most in our new employees.
- Website
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http://www.bsgco.com
External link for BSG
- Industry
- Market Research
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Public Company
- Founded
- 2000
Locations
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Primary
777 3rd Ave
New York, NY 10017, US
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1342 Florida Ave NW
Washington, District of Columbia 20009, US
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501 Santa Monica Blvd
Suite 600
Santa Monica, California 90401, US
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999 18th St
Suite 2105N
Denver, Colorado 80202, US
Employees at BSG
Updates
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Awesome to have our experts Natalie Lupiani and Shannon-Janean Currie participate in the podcast and talk about the power of multiple methodologies.
Interviewing experts on political polling and strategy has, in effect, held up a mirror to our work as brand strategists and researchers. Here are some initial takeaways from the first seven episodes of Cross Tabs. (Subscribe at www.crosstabspodcast.com)
What Cross Tabs is teaching me about market research
Farrah Bostic on LinkedIn
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In the world of marketing, impact is everything. But accurately measuring marketing ROI can feel like navigating a minefield of metrics & methodologies. 🤯 From defining clear success criteria to understanding the nuances of different measurement tools, Jennifer S. Robbins latest blog post breaks down the essential steps to ensure your marketing measurement is delivering actionable insights. Ready to confidently demonstrate your marketing's true value? Dive in here: https://lnkd.in/gJ6NQucC #marketingmeasurement #ROI #marketingeffectiveness #datadrivenmarketing #marketinginsights
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The Swing State Project, a collaboration between BSG, The Cook Political Report with Amy Walter, and GS STRATEGY GROUP, gives us an understanding of the voter's mindset in seven key battleground states. This first phase of research uncovers which issue will define this election, which candidates liabilities are most concerning, and who is winning the battlegrounds as we speak. Great to have BSG's Patrick Toomey & Lindsay Vermeyen as a part of this project! #2024election #swingstate #battlegroundstates https://lnkd.in/eTwnWayy
A Unique Election Driven by a Traditional Issue
cookpolitical.com
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A few statistics from our latest research on behalf of Hillel International... ▪ 30% of Jewish college students say the demonstrations have made them scared to attend classes or be on campus. ▪ Roughly half of Jewish students — 51% — said the demonstrations disrupted their ability to attend class, including 20% who said that they were physically blocked from attending a class. ▪ 11% said they were considering transferring to a different school because of the demonstrations. https://lnkd.in/gN8iT-k5
Most Jewish college students say anti-Israel protests disrupted their classes, a quarter say they faced physical or verbal assault
https://ejewishphilanthropy.com
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Wonderful op-ed by Mimi K., Sarah Eisenman, and David Manchester on "The Surge" and "The Core" and the explosion of interest and engagement in Jewish life. Great to see our research for Jewish Federations of North America playing an important role. https://lnkd.in/gcGVkYsw
‘The Surge,’ ‘The Core’ and more: What you need to know about the explosion of interest in Jewish life
https://ejewishphilanthropy.com
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Some new data around voter predictions for the #2024election Patrick Toomey
NEW DATA FROM BSG: Voters are slightly more likely to believe Trump will win in 2024, but that belief is driving Independents to want a Congress that will be a check on Trump.
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The Affordable Connectivity Program (ACP) has helped close the digital divide for over 23 million American households, 11 million of which are military families. Utilizing research conducted by BSG in October of 2023, this report takes a closer look at how the ACP has helped military families across the country, and the tremendous impact losing eligibility would have on them. https://lnkd.in/gUetu_Q4 #affordableconnectivityprogram #militaryfamilies
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Check out Breakthrough Campaigns latest research and insights from our own Patrick Toomey featured in The New York Times. The research, conducted on behalf of the Rural Democracy Initiative, suggests that many rural voters would overwhelmingly support parts of the Democratic Party’s agenda — as long as the right messenger knocked on their doors.
Opinion | Conversations and insights about the moment.
nytimes.com