We often say that for companies with a why, we're the how--and the quintessential example is SoFi and their mission to help their members get their money right. Five-time NBA All-Star and SoFi spokesperson Jayson Tatum lives these same values, and he's working with SoFi to bring financial know-how to the next generation of athletes. Check out this Sports Illustrated behind the scenes look at the financial literacy lessons he just brought to his summer prospect training camp:
The Brand Guild
Public Relations and Communications Services
Washington, District of Columbia 5,531 followers
We are an integrated agency that builds and executes strategies to grow brands consumers are obsessed with. WDC I NYC
About us
The Brand Guild is the agency of choice for market makers pushing their way to scale and for market leaders breathing new energy into their organizations. Our Public Relations, Marketing, Creative and Events teams build brand strategies that are creative and customized to get our clients measurable results. We’re a passionate team that relishes competition and goes all in with our clients in order to win. Interested in joining us? Visit our website to view a list of open positions.
- Website
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http://www.thebrandguild.com
External link for The Brand Guild
- Industry
- Public Relations and Communications Services
- Company size
- 51-200 employees
- Headquarters
- Washington, District of Columbia
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Event Conception and Execution, Marketing, Public Relations, Social Media, Thought Leadership, Media Training, Crisis Communications, Brand Strategy, and Creative
Locations
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Primary
Get directions
Washington, District of Columbia 20007, US
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Get directions
New York, NY 10016, US
Employees at The Brand Guild
Updates
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The Brand Guild reposted this
Nothing says New York like a black & white cookie, and Levain Bakery's limited-edition iteration is iconic. Here's what makes it so special: 🔳 Co-founders Pam and Connie created this exclusively for the new Flatiron bakery opening this spring, as a nod to their NYC heritage. 🔳 300+ people lined up at the new bakery before doors opened to try this cookie. Remember the NYC earthquake? I think this line caused it... 🔳 The unprecedented success at Flatiron led to this cookie being available online for nationwide shipping, but only for a limited time (ahem, act fast!). 🔳 Visually striking and equally delicious, its crafted with extra dark cocoa, semi-sweet chocolate chips, and white chocolate chunks. ....Thank you Catrina Yohay for your sweet review on PureWow! #clientlove #foodnews The Brand Guild
The Cookie of the Summer Is One I Did *Not* See Coming
purewow.com
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At The Brand Guild, we love nothing more than a industry-changing story informed with groundbreaking data--which is why we're thrilled to announce the addition of Culinary Agents to our F+B portfolio of brands, including sweetgreen, Jeni's Splendid Ice Creams, Levain Bakery, Altamarea Group and MINA Group. Culinary Agents is the industry's most trusted hiring platform and data resource, and they're continually innovating to help grow careers in the industry while building the bottom lines of independent restauranteurs. If you're a reporter looking for data-backed industry insights, CEO Alice Cheng is a go-to resource with deep industry expertise (and she's a terrific interview, too).
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Proud to have NewsBash as our pro bono event since 2012. See you tonight! Dcnewsbash.org
One day in 2012, Jayne Sandman and I got a call from Eun Yang and Angie Goff. Over lunch at Black Salt Restaurant, they told us about a small event they had put together called Newsbabes, in which a group of DC newswomen joined forces in the name of helping local breast cancer charities—and they needed our help. Before we even ordered, we were all in, making it the pro bono event of The Brand Guild forevermore. We first did a small event with Kiehl's Since 1851, which blossomed into a huge relationship (looking at you Rachael Kelley!). Then we headed to Howard Theatre with a few hundred of our closest friends. Andrea Mitchell was our special guest. Georgetown Cupcake(s) were everywhere. Alton Lane put the men in pink ties. Tommy McFLY was big on FM radio. Since that first fateful lunch date, we’ve raised over $400,000 for eight breast cancer charities, all with a focus on bringing care to women who need it most, from bringing mammograms to communities that lack resources like Breast Care for Washington, or this year’s cause, The Step Sisters, which brings all kinds of practical care to women in treatment. We had no idea then how much breast cancer would touch all of our lives. I didn’t know it would directly impact mine. Today at 7p, we will gather at Four Seasons Washington, D.C. Hotel to celebrate survivorship, and raise funds to help so many at NewsBash 2024. You can join us by buying a ticket at dcnewsbash.org for $150. And if you buy one of the few remaining Mammogram Maven tickets for $300, you’ll get a $1500 goodie bag in return. Thanks for all of your support over all of these many years. What an impact we have all made, together. #dcnewsbash #pressforacure
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BREAKING NEWS: DC NewsBash returns on Wednesday, May 22 at The Four Seasons Hotel, Washington DC! 🩷 NewsBash is the annual gathering of DC’s news anchors in their pinkest attire with cocktails, hors d'oeuvres, and fabulous photo ops to raise money for this year’s beneficiary Step Sisters. NewsBash has been the pro-bono event of The Brand Guild for twelve years, and we’re honored to be part of such an important and impactful event💕 Join the battle against breast cancer – tickets to NewsBash are available now: https://bit.ly/4b9IQbH
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We are so proud to amplify the female-founded brands we work with, on #InternationalWomensDay and every day. ♀ From all of us at TBG, Happy #IWD!
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The Brand Guild reposted this
So proud to work on this amazing campaign with the best team in the biz! SoFi 🤝NBA
Official Bank of the NBA—that was just the start! We're proud to welcome Jayson Tatum to #TeamSoFi. 🏀 Tune in to hear Jayson talk about the SoFi Generational Wealth Fund and our new partnership on CBS this morning. 👇 https://lnkd.in/eR8DQShy
Jayson Tatum and SoFi launch initiative to boost financial literacy, home ownership
https://www.youtube.com/
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The ability to wear slippers to virtual meetings is not something we take for granted. That said, wear-and-tear of your WFH staples can add up quickly. Enter: Minnetonka's Alpine Shearling Slippers – Vogue-approved and now available! https://lnkd.in/eMG3srqB
Yes, Slippers Can Be Stylish—Shop 32 Cozy-Chic Pairs Now
vogue.com
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Huge, skyscraper-sized congrats to our amazing events team: they’ve been given the nod at the BizBash 11th Annual Event Experience Awards for their work on the SHVO 50th Anniversary Celebration of the Transamerica Pyramid Center in San Francisco. Also a big s/o to our event partners, the best and brightest in the industry, who helped us bring this historic moment in the commercial real estate industry to life. Each year, our events work gets bigger and brighter throughout the country, and we couldn’t be more proud of this team. Swipe to see moments from this incredible celebration of an iconic building–and be sure to click the link in our bio to learn more about the nominees for this years’ #BizBashEEA! #tbgevents
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The Brand Guild reposted this
We're proud to announce Room & Board is now a Certified B Corporation™️! B stands for benefit for all. As a #BCorp, we're joining a global network of companies using their business as a force for good. We're more committed than ever to timeless modern design, U.S. craftsmanship, sustainability, outstanding service and value. Learn more: https://lnkd.in/gubqurfb
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