Introducing Compass NIL – an exchange platform exclusively designed to manage NIL dealmaking between brand partners and student-athletes. Learfield’s Compass NIL powers increased opportunities for student-athletes to participate in NIL activities while also facilitating NIL merchandise licensing activity at scale.
LEARFIELD
Spectator Sports
Plano, TX 55,628 followers
Powering the connection of fans to the brands & experiences they love in sports and live events.
About us
LEARFIELD is a leading media, data, and technology services company with an unparalleled footprint in college sports and live events. We offer our partner institutions, brand sponsors, and fans unmatched access to premier media and content, as well as data-driven solutions across our digital and technology platforms, brand management and marketing programs, multimedia rights strategies, NIL expertise, and ticketing/fundraising services. LEARFIELD’s business lines serve every fan touch point – from tickets and licensed merchandise, to digital content and mobile apps, to sponsor and brand engagement, to in-venue experiences – providing a 365-day, 24/7 connection to consumers and fans. Our passionate team members are grounded in our company values to build trust, be fans of one another, power tomorrow, create & connect communities, and have fun. Career opportunities shared via LinkedIn and on our website include openings across the country and all of our business lines: LEARFIELD Amplify, LEARFIELD multimedia rights, CLC, Paciolan, SIDEARM, and MogoSME. We have corporate offices in Plano, TX (HQ); Atlanta, GA; Jefferson City, MO; Winston-Salem, NC and Irvine, CA.
- Website
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https://www.learfield.com/
External link for LEARFIELD
- Industry
- Spectator Sports
- Company size
- 1,001-5,000 employees
- Headquarters
- Plano, TX
- Type
- Privately Held
Locations
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Primary
2400 Dallas Parkway
Suite 500
Plano, TX 75093, US
Employees at LEARFIELD
Updates
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The University of Tennessee, Knoxville and Learfield's Vol Network proudly renew their 30+ year partnership with First Horizon Bank, the Official Bank of the Vols.
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Oregon Athletics and Learfield’s Oregon Sports Properties are proud to announce the launch of the Charter Partners Program to honor seven key sponsors for their incredible decade-long support of the University of Oregon Athletics.
Oregon Athletics Launches Charter Partners Program to Celebrate Seven Key Sponsorships Over the Last Decade
https://www.learfield.com
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Learfield and Choice Hotels International have joined forces to offer Choice Privileges members the chance to use points earned through hotel stays and their Choice Privileges Mastercard to bid on exclusive College Sports Gameday Experiences.
It's Gametime for College Football Fans as Choice Privileges Kicks Off New Season of Gameday Experiences
media.choicehotels.com
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North Texas Athletics, in collaboration with Learfield's Mean Green Sports Properties, has named Revolver Brewing’s North Texas Blonde Ale the official craft beer of the University of North Texas Athletics.
North Texas Blonde Ale is Official Craft Beer of UNT Athletics
https://www.learfield.com
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Discover the impact of fan data on the future of digital marketing! 🍪📊 Read our latest blog to learn how Learfield leverages first-party data and innovative identity solutions to stay ahead and thrive in an evolving digital landscape.
The Impact of Fan Data on the Future of Digital Marketing
https://www.learfield.com
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Cory Moss, Learfield’s President of Brand Management and Marketing, sat down with AthleticDirectorU at NACDA to discuss the EA SPORTS College Football game, Compass NIL, and how Learfield helps schools maximize revenue.
Facilitating Connection With LEARFIELD’s Cory Moss
https://athleticdirectoru.com
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Discover how Learfield is at the forefront of NIL, providing authentic and real brand deals to student-athletes in Akron Beacon Journal/Ohio.com's latest article on NIL marketing in the collegiate space. Real NIL - Powered by Learfield
Name, image, likeness: Marketers help college athletes learn new landscape for revenue
beaconjournal.com