What's changed at Cannes: "much less endorsement and celebration of the worst excesses of our industry: the extravagance, the yachts, the drunken partying." Read the whole story
Now part of Globant, GUT has offices in Miami, Buenos Aires, Sao Paulo, Toronto, Mexico City, Los Angeles, Amsterdam and Madrid. Read the whole story
According to the company Klaassen and Gaughran are jointly tasked with "enhancing cohesion" between Dentsu Creative and Dentsu production arm Tag Worldwide, as well … Read the whole story
Prior to joining C-K, Davis held executive creative and digital roles at DDB and FCB. Read the whole story
The campaign is grounded in real stories and experiences from Pinterest users, set in a fantasy world. Read the whole story
The festival credits him with leading a multi-year transformation strategy that established Mattel as an "IP-driven, high-performing toy company." Read the whole story
AI "answer engine" Perplexity broke its first television spot Thursday night during the NBA Finals, Game One, on ABC. Read the whole story
The holding company is kicking off a webinar series with a session looking at the next five years in marketing. Read the whole story
The Highlander effort features actor Hilary Swank and actor/comedian Jimmy O. Yang in the "Land Cruiser Get Back Challenge," which spotlights adventure and discovery. Read the whole story
Stagwell acquired Warsaw-based Brand New Galaxy in 2022, a year after the shop joined Stagwell's global affiliate program. The holding company established the program … Read the whole story
"It allows us to create unique and exciting opportunities for clients and partners at the inception of a production, rather than just as a … Read the whole story
The coffee cafe chain sells handcrafted coffee, smoothies and a variety of pastries. It has more than 200 stores globally. Read the whole story
Sudit's new duties include overseeing the agency's strategic growth initiatives in commerce, CRM, and tech. Read the whole story
Much has changed since Seiler was on the inside, but he has frank observations about where the agency business is headed next. Hint: It's … Read the whole story
The EGC agency won the account last December after a competitive pitch. Read the whole story
Kat Shafer has been with the IPG agency for 20 years. Read the whole story