@article{202312.2219,
	doi = {10.20944/preprints202312.2219.v1},
	url = {https://doi.org/10.20944/preprints202312.2219.v1},
	year = 2023,
	month = {December},
	publisher = {Preprints},
	author = {Carlota Lorenzo-Romero and María-Encarnación Andrés-Martínez and Miguel-Ángel Gómez-Borja and Juan-Antonio Mondéjar-Jiménez},
	title = {Consumers' Preferences and Segmentation in the Digital Purchase of Iberian Ham},
	journal = {Preprints}
}