ChatGPT webinar slides
- 1. Alireza Esmikhani ChatGPT The next era is here
- 2. Agenda OpenAI Google & SEO Search engines with AI Things to consider Websites make money Prompt & promptology Tools you can use SEO use cases
- 3. OpenAI
- 4. GPT A large language model (LLM) • GPT June 2018 • GPT 2 Feb 2019 Contains 1.5B parameters • GPT 3 June 2020 Contains 175B parameters • GPT 3.5 Mar 2022 Contains 175B parameters https://platform.openai.com/docs/model-index-for-researchers
- 5. DALL·E 2 From language GPT to Image GPT to DALL·E 2 https://dalle2.gallery/ https://michaelhoweely.com/?p=4358
- 6. ChatGPT A large language model for dialogue Image: ChatGPT Image: ChatGPT
- 7. Google & SEO
- 8. AI-generated content Years in SERP https://developers.google.com/search/blog/2023/02/google-search-and-ai-content
- 9. Bard ChatGPT rival powered by LaMDA https://www.youtube.com/watch?v=yLWXJ22LUEc NORA queries No One Right Answer
- 11. Search engines with AI
- 12. Bing Chat AI copilot for the web https://blogs.microsoft.com/?p=52560708
- 13. You A SE by former Salesforce employees https://you.com/search?q=how+to+treat+minor+cuts&tbm=youchat Image: You
- 14. Neeva A SE by former Google employees https://neeva.com/search?q=how%20to%20treat%20minor%20cuts
- 16. AI-generated content The next big SE headache • False ture (hallucination) • Mathematics problems • Extensively generated article • It can be detected by tools • Training data is not updating https://www.wolframalpha.com/ https://help.openai.com/en/articles/6825453-chatgpt-release-notes
- 17. AI-generated content The next big SE headache • Bias issues https://twitter.com/spiantado/status/1599462375887114240 https://www.anaconda.com/blog/the-abilities-and-limitations-of-chatgpt
- 19. lisbdnet.com Avg. organic tra ffi c value: ~$800K Image: Ahrefs
- 20. answeregy.com Avg. organic tra ffi c value: ~$25K Image: Ahrefs
- 21. askforidea.com Avg. organic tra ffi c value: ~$47K Image: Ahrefs
- 22. How to spot them? Ahrefs competing domains Image: Ahrefs
- 24. Promptology The Art Of Creating Good Prompts https://www.searchenginejournal.com/?p=473780
- 25. Tools you can use
- 27. AIPRM for ChatGPT 1-Click Prompts in ChatGPT https://www.aiprm.com/ https://chrome.google.com/webstore/detail/aiprm-for-chatgpt/ojnbohmppadfgpejeebfnmnknjdlckgj
- 28. WebChatGPT ChatGPT with internet access https://github.com/qunash/chatgpt-advanced https://chrome.google.com/webstore/detail/webchatgpt-chatgpt-with-i/lpfemeioodjbpieminkklglpmhlngfcn
- 29. Awesome ChatGPT Prompts A collection of prompt examples https://github.com/f/awesome-chatgpt-prompts
- 30. SEO use cases
- 31. Generating content Scaling up Image: ChatGPT • Article • Title • Meta description • FAQs
- 32. Topic research Such a wow Image: ChatGPT
- 33. Coding With minimum coding knowledge Image: ChatGPT • Regex • Python script • Structured data • Sitemap template • robots.txt
- 34. Further reading Hello to rabbit hole • https://learningseo.io/automate-tasks/ • https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/ • https://matttutt.me/best-examples-of-using-chatgpt-to-help-with-seo/ • https://www.localseoguide.com/some-cool-seo-uses-for-gpt3-chat/
- 35. Let’s have some fun
- 36. Get in touch with me /in/alireza-esmikhani mr_esmikhani /author/alireza-esmikhani/