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14/08/2024
Ensuring the integrity of sports competitions at Paris 2024

The International Olympic Committee (IOC) has been monitoring sports betting across all Olympic events at Paris 2024 in order to detect any illegal activities that could impact the integrity of the competitions. This work was led by the Olympic Movement Unit on the Prevention of the Manipulation of Competitions (OM Unit PMC). Using a combination

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5/08/2024
Best Practices for Integrating Sportradar’s Sports Data APIs

Welcome to the dynamic world of sports data integration, where Sportradar’s APIs provide unparalleled access to a wealth of information across various sports. Whether you’re developing applications for real-time game updates, building a fantasy app, or showing your customers the latest odds, our APIs are designed to deliver fast, reliable and comprehensive data.

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26/07/2024
Whitepaper: AI-powered Retention Marketing

The online sports betting and gaming industry is teeming with opportunities, yet rising churn rates pose a significant challenge. Players frequently switch brands, compelling operators to revisit their marketing strategies. While sign-on bonuses are crucial, they’re only half the equation. The overlooked realm of retention marketing holds the key to boosting profitability.

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24/07/2024
Sportradar Launches Industry-First Social Media Video Ads Featuring Live Sports and Betting data

ST. GALLEN, Switzerland – Sportradar (NASDAQ: SRAD) today announced the integration of live sports data and betting content into video advertisements through its ad:s paid social marketing service. This industry-first solution unlocks new opportunities within paid social advertising, delivering more relevant adverts, at speed and at scale, enabling greater engagement, enhanced campaign efficiency and value for

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17/07/2024
Guide: 5 ways to enhance your customers’ betting experience

The online sports betting market is experiencing significant growth. That means there’s huge opportunity for your sportsbook – but first you need to make your customer experience (CX) truly outstanding. With more competition than ever and growing demand for sportsbook experiences that win and engage new users, CX is now more than just a business

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11/07/2024
UEFA and Sportradar Extend and Expand Partnership to Continue Providing Bettors and Fans with Unparalleled, Innovative Engagement

Sportradar Group AG (NASDAQ: SRAD) and European Football governing body UEFA have announced a multi-year extension of their existing exclusive betting data rights agreement, expanded to include the non-exclusive right to distribute data to non-betting media. fferings.”

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1/07/2024
Sportradar Secures Major Client Wins on Strength of Managed Trading Services

Sportradar’s Managed Trading Services See Significant Global Adoption in H1 2024

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18/06/2024
Sportradar’s Orako to power Vicca Group’s “new” Zamba sportsbook in Colombia

ORAKO’s technical components receive certification from Colombia’s market regulator.

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5/06/2024
Sportradar’s AI Technology Simulates England to Win EURO 2024, Mbappe to Net Golden Boot

According to a series of AI–driven data simulations conducted by leading sports technology company Sportradar, England is the team most likely to win the UEFA Euro 2024 on July 14.

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