Join us, alongside esteemed industry leaders and your peers, for a delightful Happy Hour during #AWEurope24 on May 16th! Whether you're eager to exchange insights or simply unwind after a productive day, this is the perfect opportunity to connect. RSVP now to secure your spot: https://lnkd.in/eM5ixSfM
PubMatic
Technology, Information and Internet
Redwood City, CA 291,918 followers
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
About us
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- Website
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http://www.pubmatic.com
External link for PubMatic
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Public Company
- Founded
- 2006
- Specialties
- Real-Time Bidding, online advertising, Yield Optimization, Ad Revenue, Sell Side Platform, marketing automation software, mobile advertising, video advertising, in-app advertising, and inventory quality
Locations
Employees at PubMatic
Updates
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Join our Leonhard Sauer, Claudia Kim-Bönig, Christian Gatzemeier and Stephan Irrgang at #OMR24 on May 7th - 8th. If you're interested in meeting with our team, schedule time here: https://lnkd.in/e_enRFFv
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We had a successful PubAcademy in Beijing last week with a packed room of mobile publishers. We kicked off the event with Bob Wang sharing mobile monetization insights and an introduction to our OpenWrap SDK solution from John Martin. Then we had guest 喻久港 from Hello World on the stage sharing his experience on casual game monetization optimization. We also had a panel discussion featuring Alvin Ling from Pixalate and Morden Chen from Moloco, diving into advertisers' expectation on mobile inventory, privacy regulation compliance as well as first-party data collection and management. Thank you to all the guests and attendees of the event!
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PubMatic's Leonhard Sauer will be speaking at ADZINE - MARKETING. TECH. MEDIA. Live’s IO vs. Programmatic Webinar this week, highlighting the efficiency gains and impact when using programmatic advertising. Learn more about the virtual event: https://lnkd.in/eAcc3bpy
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To celebrate #EarthDay2024, our Emma Newman shared her thoughts on whether the ad industry is taking sustainability seriously -- via ExchangeWire: https://lnkd.in/eA5nzDwS
Does the Ad Industry Take Sustainability Seriously?
https://www.exchangewire.com
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Download our latest case study to learn how a luxury brand in the US implemented our Activate solution and exceeded their campaign benchmarks: https://lnkd.in/esZ6XYvb
Activate Exceeds Benchmarks in Luxury Retailer's CTV Sequential Messaging Campaign | PubMatic
pubmatic.com
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PubMatic will be attending The Marketing Society's Digital Day on May 9th. This event is designed to equip marketers with digital knowledge, inspire them, and help them discover the right digital opportunities that suit their needs. Learn more: https://lnkd.in/e-2PfHfs
Inspiration: Digital Day 2024 | England
marketingsociety.com
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Watch out for Harguneet Singh as he joins the distinguished panel of experts at 'Future of Video India' by Asia Video Industry Association , this Thursday, for a deep dive into stream monetization discussions.
With most major streaming services yet to turn a profit, the future of streaming clearly lies on its ability to crack this nut. What needs to be done and how? Is aggregation the answer and will FAST take off in India? Join our panel of experts, Sandeep Balani, JioAds, Harguneet Singh, PubMatic, Vivek Mishra, Samsung Electronics, Saurabh Srivastava, Shemaroo Entertainment Ltd. with Anuj Gandhi, Plug and Play Entertainment, for an in-depth discussion on monetizing the stream. Tickets are selling out fast, grab yours now! https://lnkd.in/g4hMjPVn
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Our new forecast with data from MAGNA Global looks at the global commerce media market opportunity and breaks down revenues by region, emerging channels and more. Download it here to navigate the next wave of commerce media: https://lnkd.in/ehSgrwcA
Navigating Commerce Media 2.0: Market Opportunity | PubMatic
pubmatic.com
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Our Emma Newman will be moderating a panel on May 17th at Advertising Week #AWEurope24 covering "Through the Brands’ Lens: Navigating the Advertising Landscape in 2024." Register here to join us: https://lnkd.in/eD66BMqi
Advertising Week Europe 2024
https://advertisingweek.com