Our team are on a mission to simplify the complexities that surround AI for marketers into digestible and actionable roadmaps that will deliver to your unique needs. This latest article is a clear breakdown of actions you can start taking today (and ones you can plan for as a phase 2 and 3) to effectively integrate Generative AI into your day-to-day marketing processes - to stay truly competitive in the current landscape.
iCrossing UK
Marketing Services
London, England 9,238 followers
Transform Experiences. We deliver marketing & technology solutions that drive superior business outcomes.
About us
We connect marketing and technology, elevating value and simplifying complexities through integrated excellence. For over 25 years, iCrossing has partnered with the world’s largest B2B and B2C brands to provide connected marketing and technology solutions that transform brand experiences into superior business outcomes. We create unparalleled customer insights and deliver personalization at scale using an approach that is founded in search and enhanced with unique access to more than 4.2 Trillion Hearst 1st-party data signals. We foster deep communication and collaboration within our teams to make it easy for our clients at every step of their transformational journey. Across the full spectrum of complex, connected experiences, we enable clients to engage with customers, employees, and partners, unlocking potential across digital and physical channels. Our full-funnel capabilities range from strategy to data and analytics, to creative and digital design, to technology enablement. Headquartered in New York with 19 offices worldwide, four key hubs, and a flexible nearshore and offshore model, we enable global brands to scale and rapidly achieve success.
- Website
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https://icrossing.co.uk/
External link for iCrossing UK
- Industry
- Marketing Services
- Company size
- 501-1,000 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 1998
- Specialties
- SEO, PPC, Content Marketing, Digital Strategy, Paid Social, Innovation, Headless CMS, Website design & build, CRO, CX Consultancy, SEM, Digital Transformation, Experience Transformation Strategy, User Experience (UX), Data anlaytics, Paid media, Creative design, Customer journeys, Data and consumer insights, Marketing technology, Digital Marketing , Loyalty/CRM, Digital Acceleration, Customer data platforms, and Digital asset management
Locations
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Primary
30 Panton Street
London, England, GB
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13 Black Lion Street
Brighton, BN1 1ND, GB
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Tramshed Tech
Pendyris Street
Cardiff, CF11 6BH, GB
Employees at iCrossing UK
Updates
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We'll be talking alongside Storyblok this week at brightonSEO on the pivotal role of your content management solution and tech stack in driving SEO success. Join us! | Thursday 25th April, 09:30am, Skyline stage
Mastering SEO scaling with a headless CMS
brightonseo.com
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Our Audience Intelligence team spoke to The Drum about why leveraging search and social listening tools to unearth linguistic nuances is an untapped marketing superpower. Knowing true engagement triggers, barriers to entry, sentiments, and trends in an age where connection is currency allows you to meet your audience in the exact ways they want you to. Find out more about the profound benefits, including cross-team collaboration, enhanced paid media ad copy and data-driven user journey mapping for experience transformation - to name a few. Read more ⬇
When it comes to SEO in 2024, linguisic nuance is key
thedrum.com
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Our Head of Experience Transformation Strategy, Mark Bell, gave his unique POV on AI and it's relationship with brand experience to The Drum. There is so much talk around what to do with AI as a marketer right now but not enough about what foundations need to be in place first. Mark argues that solving for your brand's experience gaps with true creativity will in turn feed AI with far more useful data to be evermore impactful.
AI is only as good as its inputs, so let’s feed it true creativity
thedrum.com
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There are a few seats left for our breakfast roundtable this month in London, an event designed to help you with tangible first steps to embrace AI as a marketer. Our expert speakers will get you thinking about why and how to optimise your brand experience to provide AI with the right data, ensuring more meaningful connections with your audience. Don't miss this opportunity to stay ahead of the curve and elevate your brand's impact in 2024 and beyond. https://lnkd.in/edWSBi7v
Join us for an in-person, no-cost meeting of minds
hello.icrossing.com
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iCrossing UK reposted this
Elevate your digital strategy with an industry leader. iCrossing is recognized as a Representative Vendor in the 2023 Gartner® Market Guide for Global Digital Marketing Agencies. Empower your brand's future—access the report to learn how you can transform brand experiences into superior business outcomes with us. 2023 Gartner Market Guide https://hubs.la/Q02pT6Jg0
2023 Gartner Market Guide
hello.icrossing.com
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Maximizing your MarTech stack can be tricky. Learn how agencies like iCrossing drive value for CMOs with the Gartner® Market Guide for Global Digital Marketing Agencies: https://lnkd.in/etNzY6se
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We migrated over fifty websites in 2023, here's what we learned… These insights are testament to our clients' trust and our teams ever evolving expertise. Each one was a unique opportunity to refine our strategies further and solidify our position as industry leaders in digital transformation. Drop us a line if this is something you're considering and need a fresh pair of eyes. Whatever the complexity, we'll craft a simple route for you.
11 Essential Lessons from Conducting 50+ Website Migrations in 12 months | iCrossing
icrossing.co.uk
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Attending #AdobeSummit later this month? Learn how iCrossing leverages Adobe to transform customer experiences across physical and digital channels.
Leveraging Adobe to Transform CX - Both Online & Off
icrossing.com