L’Oreal Singapore outperforms social and UGC platforms with outstanding results

L’Oreal Singapore worked with Magnite to launch an OTT campaign to generate greater brand awareness for their range of Extraordinary Oil Hair products. 

L’Oreal Singapore wanted to generate greater awareness for their range of Extraordinary Oil Hair products in the local market. They needed a solution to extend reach beyond UGC and social platforms, with the ability to target females ages 25 – 40 interested in beauty, cosmetics and hair care. 

Download the case study to discover how Magnite successfully delivered a 92.7% completion rate across OTT, exceeding UGC and social platform performance.