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Svoboda | Graniru | BBC Russia | Golosameriki | Facebook

Custom Trackers

Suivi de vos performances

Mesurez l'efficacité de vos campagnes, suivez la perception de votre marque et comparez la satisfaction de vos clients à celle de vos concurrents avec YouGov Custom Trackers.

Gardez une longueur d'avance grâce à des données sur mesure fournies par notre équipe de researchers qui utilisent une méthodologie basée sur le "re-contact". 

Découvrez Custom Trackers

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Suivi des marques

Suivez le comportement de votre audience et la santé de votre marque grâce à notre suivi en temps réel et continu.
Complétez votre approche par des modules ciblés pour une étude approfondie sur votre marque et sa réputation.
Obtenez des insights sur votre marque qui vont aider vos responsables marketing et vos équipes de communication dans leurs décisions stratégiques.

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Suivi des campagnes

Bénéficiez de plusieurs options de tracking : l'"eye tracking" information sur le regard de l'utilisateur sur une campagne, la perception émotionnelle ou encore des résultats en temps réel et sur plusieurs canaux de votre campagne..
Découvrez et comparez la progression de vos actions marketing.
Obtenez la data dont vous avez besoin pour vous aider dans vos stratégies marketing et vos investissements. .

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Suivi de la satisfaction client et concurrent

Identifier les axes d'améliorations pour votre produit ou service - investissez vers ces axes pour maintenir une bonne relation client.
Gardez une longueur d'avance vis-à-vis de vos concurrents - comparez régulièrement vos performances avec celles sur le marché.
Obtenez de la data sur la perception vos clients ainsi que de vos concurrents.

Approche consommateurs

Prenez des décisions basées sur les retours de votre audience et du marché.

Analyse des données

Favorisez des investissements fondés sur la perception de votre marque et de votre avantage concurrentiel.

Data connectée

L'ensemble de nos data récoltées depuis plus de dix ans sont stockées dans le "YouGov Cube", qui nous permet de connecter les data entre elles.

Custom Research

Études de marché et insights sur-mesure.

Surveys: Serviced

Obtenez de multiples insights en quelques heures et à moindre coût.