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View from the C-Suite

Leadership
Whole Foods is cutting prices and ditching its ‘Whole Paycheck’ aura to appeal to inflation-weary shoppers
BYPhil Wahba
Leadership
Virgin Atlantic’s CEO says he received complaints about the airline’s tattoo policy—and he doesn’t care: ‘Society will catch up’
BYPhil Wahba
Leadership
Why Bic, the maker of ballpoint pens and shaving sticks, identifies as a tech-forward company
BYPhil Wahba
Leadership
What the CEO of toymaker Hasbro learned from a failed media acquisition that led to $1.7B loss: ‘We’d strayed from our core mission’
BYPhil Wahba
Leadership
Brooks Running’s CEO plans to build a $4 billion brand by expanding into lifestyle products: ‘Innovation is how we justify a $160 price tag’
BYPhil Wahba
Leadership
The 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby
BYPhil Wahba

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