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Can Memes Win the US Election?

Do memes hold the key to the White House? Supporters of Kamala Harris believe viral clips can swing the youth vote. Also on the show, how a sports journalist has been limbering up for the Olympics.

Do memes hold the key to the White House? Supporters of Kamala Harris hope so. Already, online communities have sprung up to boost her campaign, and they’re chopping up her speeches and appearances to flood the internet with viral clips. Their aim is to swing the youth vote in Harris’s favour and get other disengaged voters to turn out on election day. Will it work?

Also on the show, as the Olympics begin in Paris, how a sports journalist prepares for a gruelling 19 days of events.

11 months left to watch

26 minutes

On TV

Today 14:30GMT

Credits

Role Contributor
Presenter Katie Razzall
Presenter Ros Atkins
Producer Simon Richardson

Broadcasts