Generative AI features for ads coming to all advertisers We’re announcing that we’ve begun rolling out our first generative AI-powered features for ad creatives in Meta’s Ads Manager, with global rollout complete by next year. .
Join Meta at IAB NewFronts 2024 to hear top execs and industry leaders discuss how brands are unlocking the power of Reels, AI-powered solutions and creators. Register now!
Meta’s lead generation solutions are focused on helping advertisers find customers that are most likely to engage, convert, and remain loyal to the brand.
See how Meta built a set of measurement solutions which are designed to help advertisers make efficient optimization decisions to maximize Return On Ad Spend (ROAS).
Today we’re introducing new AI-powered tools that provide more information to people at the moment of discovery to give them the confidence to make a purchase after seeing an ad.
Confira as expectativas para a data e entenda como as plataformas da Meta podem te ajudar em todos os momentos da jornada do consumidor, desde a descoberta até a compra e o pós venda do seu produto ou serviço.
Meta is taking significant strides to safeguard businesses across its platforms with the introduction of an updated Brands Rights Protection and a new IP reporting center.
We’re announcing the launch of Creators Management Tools, a centralized tool for agencies and creators to manage their relationships on the Facebook platform.
In this blog post, we discuss the top trends that will shape digital advertising performance in 2024, as predicted by leaders at Meta. These trends include the use of messaging, native creative for Reels, and the integration of AI tools to drive better campaign performance.
See how Meta built a set of measurement solutions which are designed to help advertisers make efficient optimization decisions to maximize Return On Ad Spend (ROAS).
Meta’s Eva Press sat down with Katie Haniffy, Head of media strategy and investment at PepsiCo, to discuss the role measurement plays in driving advertising performance.