We connect marketing and technology, elevating value and simplifying complexities through integrated excellence. For over 25 years, iCrossing has partnered with the world’s largest B2B and B2C brands to provide connected marketing and technology solutions that transform brand experiences into superior business outcomes. We create unparalleled customer insights and deliver personalization at scale using an approach that is founded in search and enhanced with unique access to more than 4.2 Trillion Hearst 1st-party data signals. We foster deep communication and collaboration within our teams to make it easy for our clients at every step of their transformational journey. Across the full spectrum of complex, connected experiences, we enable clients to engage with customers, employees, and partners, unlocking potential across digital and physical channels. Our full-funnel capabilities range from strategy to data and analytics, to creative and digital design, to technology enablement. Headquartered in New York with 19 offices worldwide, four key hubs, and a flexible nearshore and offshore model, we enable global brands to scale and rapidly achieve success.
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Our Head of Experience Transformation Strategy, Mark Bell, gave his unique POV on AI and it's relationship with brand experience to The Drum. There is so much talk around what to do with AI as a marketer right now but not enough about what foundations need to be in place first. Mark argues that solving for your brand's experience gaps with true creativity will in turn feed AI with far more useful data to be evermore impactful.
What makes a powerful #B2B SEO strategy? Learn how to differentiate your B2B #SEO from your B2C Strategy for winning results ahead of B2B Online Chicago - the World’s Leading eCommerce & Digital Marketing Conference for Manufacturers & Distributors May 6th – 8th.
Are you a detail-oriented leader with a passion for driving growth and a history of exceptional client service? iCrossing is seeking a Client Solutions Director to manage a portfolio of integrated clients to drive satisfaction, growth, and partnership. Leverage your expertise in a role where strategy meets innovation for global brands. Apply now!
iCrossing reposted this
Our team are on a mission to simplify the complexities that surround AI for marketers into digestible and actionable roadmaps that will deliver to your unique needs. This latest article is a clear breakdown of actions you can start taking today (and ones you can plan for as a phase 2 and 3) to effectively integrate Generative AI into your day-to-day marketing processes - to stay truly competitive in the current landscape.
Forge deep connections with personalized brand relationships. Learn how the power of emotion drives customer advocacy and loyalty in our latest piece. #BrandLoyalty #EmotionalConnection Read Here: https://hubs.la/Q02tCs2l0
If you have extensive experience leading, managing, and delivering complex, multi-team projects, iCrossing is the place for you. Our team is looking to hire a Delivery Solutions Director who has a solid background in Lean, Agile, or Iterative methodologies and enjoys collaborating with a diverse range of teams. Apply today!
Our team is committed to providing you end-to-end marketing and technology solutions and driving business impact. Start your transformation journey today and see why leading B2B and B2C brands choose iCrossing. https://lnkd.in/eA7_UwBk
Keeping ahead of market trends is key for today’s CMOs. Utilize the 2023 Gartner® Market Guide for Global Digital Marketing Agencies to identify an agency partner. iCrossing is equipped to propel your brand to the forefront of innovation. Read the report now to ensure your brand stays cutting-edge and future-proof. https://lnkd.in/enfnJdS5
Brand expansion is a journey. Discover the five pillars that ensure a seamless digital transformation and market expansion and start shaping your brand's future now. #DigitalExperiences #BrandArchitecture #BrandConsolidation #BrandIntegration
The latest research from Forrester shows that a full-funnel marketing approach is more efficient for driving results. For optimal outcomes, you need more than just an agency, you need an agile partner-- the complete package. Read the report to learn how a full-funnel approach, and a strategic partner like iCrossing, can help drive your business to new heights.