About
Fascinated by the power of brand ideas influencing the lifestyle and popular culture at…
Articles by Bharath
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The Buried Secret: Marketing ROI Underreported by a Staggering 35% (Part 1)".
The Buried Secret: Marketing ROI Underreported by a Staggering 35% (Part 1)".
By Bharath Gaddam
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Why Your Market Mix Model Needs an AI Time Machine to understand both Short-term and long-term effect
Why Your Market Mix Model Needs an AI Time Machine to understand both Short-term and long-term effect
By Bharath Gaddam
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Unchained and Untangled: How AI Causal Modeling Unknots the Gordian Knot of Multicollinearity for Savvy Advertisers
Unchained and Untangled: How AI Causal Modeling Unknots the Gordian Knot of Multicollinearity for Savvy Advertisers
By Bharath Gaddam
Activity
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Great #takeyourchildtowork day at Unilever this year! Hazel loved seeing the office, learning about body positivity with Dove, doing some arts &…
Great #takeyourchildtowork day at Unilever this year! Hazel loved seeing the office, learning about body positivity with Dove, doing some arts &…
Liked by Bharath Gaddam
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Recently, I attended the Advertising Research Foundation (ARF) shopper conference #ARFSHOPPER contributing to a panel discussion on shopper marketing…
Recently, I attended the Advertising Research Foundation (ARF) shopper conference #ARFSHOPPER contributing to a panel discussion on shopper marketing…
Shared by Bharath Gaddam
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It's almost time! Excited to join the Shopper Marketing Conference! Can't wait to delve into the latest trends in Shopper & Retail Marketing. We'll…
It's almost time! Excited to join the Shopper Marketing Conference! Can't wait to delve into the latest trends in Shopper & Retail Marketing. We'll…
Shared by Bharath Gaddam
Experience
Education
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International school of business & Media
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Communication Management
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B.E
Courses
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Marketing management, Consumer Behavior,Brand strategy, Media Strategy, market research,Corporate communications,PR, Account Planning
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Projects
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AFP show called " Jo Biwi Se Kare Pyaar " on SAB TV
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Digital conversation planning for relaunch of " Jo Biwi Se kare Pyaar " for TTK prestige
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Creating content and seeding conversations in the digital media to engage the online consumers about the new communication concept of "Simmering Love " for TTK prestiige.
Campaign created a record breaking engagement of 26% among FB fans and also helped the brand in increasing the fan base by 42%
More activity by Bharath
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Some personal news: Last week marked the end of my time with Infosys. As I embark on a new journey, I find myself reflecting on the personal growth…
Some personal news: Last week marked the end of my time with Infosys. As I embark on a new journey, I find myself reflecting on the personal growth…
Liked by Bharath Gaddam
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BOOM!!! & just like that, 2-years at Kraken Digital Asset Exchange!!! Saw it all - the Bull that didn't let me ride much --> the Bear that came…
BOOM!!! & just like that, 2-years at Kraken Digital Asset Exchange!!! Saw it all - the Bull that didn't let me ride much --> the Bear that came…
Liked by Bharath Gaddam
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