Our Annual Marketing Report is back 🎉! Access your marketer's guide to navigating through the difficulties of budget allocation and achieving ROI excellence. Don't miss out: http://nlsn.co/6041bsUmf
Nielsen
Tworzenie oprogramowania
New York, NY 1 041 425 obserwujących
Powering a better media future for all people
Informacje
Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at http://nlsn.co/6006JMfty and connect with us on social media (LinkedIn, Twitter, Facebook and Instagram).
- Witryna
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http://nlsn.co/6006JMfty
Link zewnętrzny organizacji Nielsen
- Branża
- Tworzenie oprogramowania
- Wielkość firmy
- 10 001+ pracowników
- Siedziba główna
- New York, NY
- Rodzaj
- Spółka akcyjna
- Specjalizacje
- Television, Radio, Books & DVDs, Online, Music, Advertising Agencies, Telecom, Video Games, Sports, Streaming, SVOD, Marketing, Media i Measurement
Lokalizacje
Pracownicy Nielsen
Aktualizacje
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Nielsen ponownie to opublikował(a)
SAG-AFTRA, the union representing over 160,000 members in the media and entertainment industries, has selected Nielsen as it's 3rd party provider of streaming content measurement. This data, and the insights gleaned from it, will inform the union’s forecasting and enforcement efforts around the new terms of the streaming bonus provisions of the 2023 TV/Theatrical Contract. Ultimately, it will allow SAG-AFTRA to serve its members better. #SAGAFTRA #Nielsen #streamingcontent #entertainmentindustry #mediaindustry
SAG-AFTRA Inks Deal With Nielsen to Measure Streaming Content
https://www.hollywoodreporter.com
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Ever wondered why fans cheer the way they do? 🤔 With over 2,000 leagues and teams, Nielsen Fan Insights offers a peek into the hearts and minds of fans worldwide. From sports enthusiasm to brand loyalty, explore comprehensive data on fan segments for targeted partnership opportunities. Contact us to learn more about these insights! http://nlsn.co/6042jPrdE
Contact Us - Nielsen Sports
https://nielsensports.com
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Nielsen ponownie to opublikował(a)
Working with SAG-AFTRA on this deal has been extremely gratifying, and I am excited to share this news! The recent contract between SAG-AFTRA and Nielsen is a significant milestone for the industry, driving Content data forward as a validation point in residual bonus payouts. For more details on this exciting development, check out the article here: https://lnkd.in/gQ6ac3fJ.
SAG-AFTRA Will Use Nielsen Data as Part of Enforcing Studio Pact on Streaming Content
https://variety.com
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Exciting news for the entertainment industry 🎉! SAG-AFTRA has partnered with Nielsen to utilize our Streaming Content Ratings service for measuring streaming viewership. This collaboration will provide valuable insights into audience behavior, aiding in forecasting and supporting efforts. Read more: http://nlsn.co/6046jPyMM
SAG-AFTRA to License Nielsen Streaming Data | Nielsen
nielsen.com
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Nielsen ponownie to opublikował(a)
A seasoned global B2B/B2C marketing leader with comprehensive experience in establishing marketing as a competitive advantage through visionary leadership and strategic initiatives.
😎 So cool that SAG-AFTRA has chosen Nielsen as its third-party provider of streaming content measurement. In the words of our CEO Karthik Rao “We are incredibly proud that SAG-AFTRA has chosen Nielsen as the source for objective and consistent audience measurement insights in the streaming space.” https://lnkd.in/gRyzX8Ya
SAG-AFTRA to License Nielsen Streaming Data
nielsen.com
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Did you know? Americans spend more than 4 hours daily with audio 🎧. Dive deeper into these trends and uncover valuable insights with Nielsen's The Record report. Don't miss out—learn more today! http://nlsn.co/6047jOaL3
The Record: U.S. audio listening trends powered by Nielsen and Edison Research | Nielsen
nielsen.com
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🎉 We're thrilled to announce that Partha Sengupta is joining Nielsen to lead our Global Capability Center operations in India. Partha will help drive global collaboration across our business. Welcome Partha! http://nlsn.co/6044jOrZn
Partha Sengupta named new leader of Nielsen’s Global Capability Centers | Nielsen
nielsen.com
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Nielsen ponownie to opublikował(a)
Ready to empower outcomes-driven marketing? Join Nielsen for an eye-opening webinar where we explore how ROI can be measured and optimized at each stage of the dynamic consumer journey. Secure your spot here! https://bit.ly/3xZ2yrP #Nielsen #MediaROI
Full-Funnel Outcomes: How to Measure Impact Across the Changing Customer Journey
nielsen.com
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Nielsen ponownie to opublikował(a)
Brand Measurement Expert | Commercial Strategy & Insights Leader | Marketing Strategist | DEI Advocate | Mom | Storyteller | Speaker
Are you interested in outcomes-driven marketing? If so, join Nielsen and me for an enlightening webinar where we will discuss how to measure and optimize ROI at every stage of the dynamic consumer journey. If you want to learn more and secure your spot, feel free to DM me! https://bit.ly/4a6yAiW See you on May 21st at 1 pm ET!
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