The digital advertising market reached a new, all-time high in 2023, generating $225 billion in revenue—roughly 7.3 percent higher than 2022, according to the IAB’s latest Internet Advertising Revenue Report. Digital advertising remained heavily consolidated in 2023, with nearly 80 percent of revenue—roughly $179.5 billion—going to the 10 biggest companies in the industry. How do brands prefer to buy their ads? Check out our recent blog post to learn more: https://lnkd.in/d5ni59XH #startio #digitaladvertising #iab #programmatic #brands
Start.io
Advertising Services
New York, NY 25,707 followers
Mobile Marketing and Audience Platform - Reinventing Mobile Marketing. Driving growth.
About us
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across more than 500,000 active apps. Our platform uses artificial intelligence to deliver more efficient, effective and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities and fuel business growth.
- Website
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http://www.start.io
External link for Start.io
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2010
- Specialties
- mobile distribution, mobile advertising, mobile monetization, user acquisition, data, data analytics, brand strategy, databases, mobile, data insights, and business intelligence
Locations
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Primary
584 Broadway
Suite 1206
New York, NY 10012, US
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Gibore Israel 5
Netanya, Merkaz 42000, IL
Employees at Start.io
Updates
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What an incredible experience at WN Vietnam! Reconnecting with our trusted partners and forming new connections was the highlight of our trip. Here's to the power of collaboration! 🚀 #startio #WNVietnam
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Breaking boundaries! 🚀🌟 Our new partnership with Sovrn is set to expand our offering for our publishers and app developers. Together, we're paving the way for unparalleled growth! 🌍 #Startio #Sovrn #Partnership #MobileAdvertising
We are excited to announce a major expansion of our mobile app reach through a partnership with Start.io on the Sovrn Exchange! Start.io is the leading AI-driven advertising platform powered by more than 50 billion first-party data signals per day across the globe. Sovrn and Start.io share a deep commitment to empowering publishers to unlock their full potential. Together, we are enabling our publisher partners to capture a greater share of advertising spend by delivering marketers highly effective solutions to fuel their business growth.
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¡Feliz Cinco de Mayo! Today we celebrate the rich culture, resilience, and spirit of unity embodied by this vibrant Mexican holiday. #CincoDeMayo 🎉 Here's Fun Fact of the Week #114 from Start.io #startio #CincoDeMayo #audiencesegmentation #mobileapps
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#TBT to this extraordinary TopGolf event in Vegas exactly one month ago⛳ We had a blast! 🏌♂️🏌♀️ Five O'Clock Club Savio Nguyen Dimitrios Styliaras #tbt #ThrowbackThursday #startio #mau
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#TBT to a powerhouse panel of female leaders who rocked the stage with their insights and inspiration last Tuesday at POSSIBLE! 🎤 Thank you for bringing your unique voices and perspectives on stage 👏 💪 Let's continue to celebrate and uplift women's voices in every industry. Andreina Yanes, Chandra Cirulnick, Charlstie Veith, Meirav Dudek, Nola Solomon, Ravit Ross #tbt #ThrowbackThursday #WomenLeaders #startio #AdTechMavericks #possiblemiami
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Wrapping up another incredible day at POSSIBLE Miami Beach! 🏖️🌴 Day 2 was filled with GREAT meetings and a super FUN Happy Hour, which Start.io co-hosted with our great friends and neighbors from the South Tropez Cabanas: Equativ | Assembly Global | Criteo | HUMAN | DAC. Until tomorrow, Miami Beach! ☀️😎 #NetworkingFun #possible2024
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What a fantastic and inspiring session! 👏 Wrapping up our panel on "Ad-Tech Mavericks: How Women Are Reshaping the Ad-Tech Landscape" with our incredible lineup of female leaders! 🎤🌟 Huge thanks to our panelists for sharing their expertise and insights: Meirav Dudek, Ravit Ross, Charlstie Veith, Nola Solomon, Chandra Cirulnick, and Andreina Yanes. You've truly inspired us today! Start.io Magnite Criteo Yahoo Microsoft Advertising #startio #AdTechMavericks #possiblemiami #mobilemarketing #adtech #martech