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A RESPONSIBLE SUPPLY CHAIN.
BUILT FOR YOU.

A thriving open internet must be based upon an ecosystem that is built to deliver positive outcomes for everyone. PubMatic is building a responsible foundation for digital advertising's supply chain of the future.

From internal infrastructure and operations to the facilitation of media buying on our platform, we are taking a holistic approach to responsibility to improve outcomes for all.

OUR ROADMAP
TO RESPONSIBILITY

Translating intention to action requires extensive collaboration. To develop our roadmap to achieve purpose-driven growth, we focused on aligning our company values, customer objectives, community needs, and stakeholder expectations. Together, we can build for the future with a responsible digital advertising supply chain.

OUR THREE PILLARS OF RESPONSIBILITY

DE&I icon DIVERSITY, EQUITY & INCLUSION
Environmental sustainability icon ENVIRONMENTAL SUSTAINABILITY
Responsible journalism icon RESPONSIBLE JOURNALISM

DIVERSITY, EQUITY & INCLUSION

RESPONSIBLE OPERATIONS

Creating accountability through internal action

We are committed to advancing, cultivating and preserving a culture of diversity, inclusion and belonging at PubMatic to make us a stronger, more successful company.

RESPONSIBLE MEDIA

Making it easier to support under represented voices

We want to amplify diverse voices and help advertisers reach diverse audiences and women- and minority-owned media at scale.

ENVIRONMENTAL SUSTAINABILITY

RESPONSIBLE OPERATIONS

Reducing our environmental impact

We are committed to limiting our environmental impact as we grow through investment in renewable energy, carbon emission reductions, data efficiency, and recycling.

RESPONSIBLE MEDIA

Enabling buying against sustainability criteria at scale

We want to accelerate change by helping limit the carbon impact of campaigns run on our platform and support industry-wide measurement standards.

RESPONSIBLE JOURNALISM

RESPONSIBLE OPERATIONS

Operating a brand-safe media exchange

We have a high bar for inventory quality and are committed to ensuring that all inventory in our platform adheres to journalistic standards.

RESPONSIBLE MEDIA

Instilling confidence in buying responsible news

We want to make it easy for advertisers to buy media against content quality criteria and credible news sources to support quality journalism across the open internet.

Responsible advertising supports responsible journalism and so maintains a free and open internet for everyone. And this, in turn, ensures a safer society. The focus on delivering sustainable and responsible choices is gaining momentum and will soon become a core requirement. Publishers, agencies, technology and data companies need to act now to ensure they meet brands’ increasing desire to invest their ad budgets in a responsible way.

EMMA NEWMANCRO, EMEA
PUBMATIC

CONTACT US

Our team of experts can talk to you about PubMatic’s responsibility program.

OUR PARTNERS

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iab Tech Lab logo
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