Last night was a blast! Thank you to our wonderful clients and panelists who made A New Signal for Success...a success! Our official launch of TripleLift Audiences—and the industry's first Data Front—was a night to remember. Sure, the acrobats were spectacular, but nothing could beat celebrating a new era of audience targeting for our partners. Check out our press release for more information on TripleLift Audiences. #adtech #programmaticadvertising #cookies #firstpartydata #cookielesstargeting #digitalmarketing #advertising #idlesstargeting https://hubs.li/Q02vdKRM0
TripleLift
Advertising Services
New York, New York 49,818 followers
TripleLift is a digital advertising platform at the intersection of creative and media.
About us
We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance. As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.
- Website
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http://www.triplelift.com
External link for TripleLift
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 2012
- Specialties
- native advertising, in-feed advertising, programmatic advertising, OTT, connected TV, and advertising technology
Locations
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Primary
53 23rd Street
12th Floor
New York, New York 10010, US
Employees at TripleLift
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Peter Bordes
CEO Collective Audience NASDAQ: CAUD, Founder, Board Member, Investor, managing partner Trajectory Ventures & Trajectory Capital
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Ryan Z.
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Emera Trujillo
Product Leader | Product & Partnership Strategy | Coach & Mentor
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David Beisel
Co-Founder & Partner at NextView Ventures
Updates
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TripleLift is excited to join Tinuiti’s 2024 Prime Day Panel: From Preperation to Profit on May 8th. Prime Day isn’t just about discounts and deals—it’s a chance for brands to stand out. Looking to make the most of this opportunity? Register and get expert insights from industry all-stars like our very own Chanelle Urquico. #PrimeDay #adtech #digitaladvertising #marketing #webinar #insights https://lnkd.in/g5KrJNBM
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“The death of the cookie has many concerned that new targeting solutions will add extra cost or complexity to campaigns, but TripleLift Audiences has removed this fear while simultaneously expanding potential for greater efficiency and reach.” - Dave Clark, CEO, TripleLift #adtech #programmaticadvertising #cookies #firstpartydata #cookielesstargeting #digitalmarketing #advertising #idlesstargeting https://hubs.li/Q02v28gQ0
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When cookies will actually be gone for good is anyone's guess—luckily, we've been preparing for years with a solution that outperforms cross-site IDs. Whether you're looking for viewability, CPC, or CTR, TripleLift Audiences has been proven to outperform cookied solutions. Let's chat about how TripleLift Audiences can help you achieve your goals no matter the KPI. #adtech #programmaticadvertising #cookies #firstpartydata #cookielesstargeting #digitalmarketing #advertising #idlesstargeting https://hubs.li/Q02tXg4f0
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The NewFronts are right around the corner. 👀 Don't miss our panel discussion featuring Andrew King, Hugh Scallon, and Stuart Schwartzapfel for an engaging conversation around the power of High-Impact CTV executions in premium Connected TV environments. 📺 🧡 #newfronts2024 #adtech #ctv #streaming #ctvadvertising #digitaladvertising https://lnkd.in/g6Pyx-_x
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TripleLift Audiences, our ID-less targeting solution, provides the scale and performance you need without third-party cookies—and at no extra cost. Ready to exceed your goals? Lets chat. #TripleLiftAudiences #adtech #targeting #firstpartydata #IDlesstargeting #cookielesstargeting #programmaticadvertising #nativeadvertising #digitalmarketing #digitaladvertising https://hubs.li/Q02tN-JR0
TripleLift Audiences Outperforms CPC Goals at Significant Scale
resources.triplelift.com
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You need scale, not cookies. TripleLift Audiences is the ID-less targeting solution that unlocks the scale you need effectively and efficiently. We're ready to support your campaign with 30 billion ad requests per day across 1,300+ segments. #TripleLiftAudiences #adtech #targeting #firstpartydata #IDlesstargeting #cookielesstargeting #programmaticadvertising #nativeadvertising #digitalmarketing #digitaladvertising https://hubs.li/Q02tGBbH0
Data & Targeting
resources.triplelift.com
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At TripleLift, we stand by our core values. Twice a year we honor our employees and their contributions with our Living the Values Awards program. This series of Employee Spotlights features our winners from H2 2023. Over the last four years, Raymond Mao, Director of Campaign Management, has been a leader who demonstrates our core values to the highest degree. While strategically looking at the big picture, Ray also takes time to uplift his team to ensure they are growing in their roles. His work has also contributed to the success of our business and he continues to make an impact. Get to know this TripleLift 'ray' of light in this month's Employee Spotlight! 🚀
Employee Spotlight: Ray Mao
TripleLift on LinkedIn
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Want to learn more about what makes an impactful retail media campaign? Watch the short clip below of Robert Coon, SVP, US Sales sharing the importance of carrying out brand elements both on-site and off-site. And, if you like what you saw, make sure to stay tuned for the full recording of Retail Media’s Next Big Growth Phase: Off-Site Advertising, to learn more about: 🤝 How off-site ads complement on-site campaigns 🎨 The advantage of creative support in off-site advertising 📈 Strategies to tackle the challenges associated with off-site ads #adtech #retailmedia #digitaladvertising #digitalmarketing #advertising #creativetechnology #offsiteadvertising
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Trying to reach mayo enthusiasts? No audience is too niche for Raptive. We had the pleasure of inviting the Raptive team to our New York office to share their incredible insights on some of the hottest topics in ad tech, including targeting. Specifically, how they leverage trillions of data points across their exclusive network of creators to help brands effectively reach their audiences. https://hubs.li/Q02tc03W0 #adtech #targeting #diversecreators #audiences #data #digitaladvertising #digitalmarketing
The Perfect Pair: How Raptive and Their Exclusive Creators Drive Programmatic Success
https://triplelift.com